Games app screenshots with a small app screen
The app’s screen takes under a third of the picture. A small screen leaves most of the picture to the words, a photograph or an illustration.
From the top 100 free Games apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
3 of the 567 Games screenshots read (1%) do this, across 2 of the top 100 apps (2%). 0 of the top ten do it (0%), against 2 of the other 90 (2%): the top ten do it about as often as the rest. Of the 23 categories read so far, Games is 23rd for this. It is most common in Food & Drink (30% of apps) and least common in Games (2%).
All 3 examples from the chart.
Every one of the Games app screenshots with a small app screen on the chart, the highest app first.

“SECURE AND SMOOTH REDEMPTION”

“DISCOVER SPECIAL EVENTS”

“CREATE GAME MAPS”
What these screenshots say, word for word.
The words on all 3 that carry any, as each app wrote them.
“SECURE AND SMOOTH REDEMPTION”
Jackpot Nights · #53 · screenshot 1“DISCOVER SPECIAL EVENTS”
Brawl Stars · #97 · screenshot 5“CREATE GAME MAPS”
Brawl Stars · #97 · screenshot 6
Top ten Games apps that do it.
None of the top ten do. The highest app on the chart that does is Jackpot Nights, at #53.
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Food & Drink | 30% 30 of 100 | 6% 35 of 540 | 3 of 10 |
| Finance | 25% 25 of 100 | 6% 35 of 581 | 4 of 10 |
| Medical | 24% 24 of 100 | 5% 28 of 548 | 4 of 10 |
| Travel | 21% 21 of 100 | 5% 27 of 561 | 2 of 10 |
| Utilities | 21% 21 of 100 | 4% 24 of 549 | 1 of 10 |
| Lifestyle | 18% 18 of 100 | 4% 21 of 556 | 0 of 10 |
| Sports | 18% 18 of 100 | 4% 21 of 558 | 3 of 10 |
| Navigation | 17% 17 of 99 | 4% 22 of 566 | 0 of 10 |
| Music | 17% 17 of 100 | 4% 22 of 550 | 0 of 10 |
| Shopping | 16% 16 of 100 | 4% 21 of 562 | 4 of 10 |
| News | 15% 15 of 98 | 4% 21 of 517 | 2 of 10 |
| Productivity | 15% 15 of 99 | 3% 18 of 551 | 1 of 10 |
| Business | 15% 15 of 100 | 3% 16 of 554 | 1 of 10 |
| Entertainment | 15% 15 of 100 | 3% 16 of 544 | 0 of 10 |
| Social Networking | 14% 14 of 100 | 3% 15 of 554 | 1 of 10 |
| Education | 12% 12 of 100 | 3% 18 of 555 | 1 of 10 |
| Graphics & Design | 11% 11 of 99 | 2% 14 of 564 | 0 of 10 |
| Health & Fitness | 11% 11 of 100 | 2% 12 of 574 | 0 of 10 |
| Reference | 11% 11 of 100 | 2% 11 of 566 | 0 of 10 |
| Weather | 11% 11 of 100 | 2% 13 of 555 | 2 of 10 |
| Developer Tools | 8% 8 of 100 | 2% 12 of 507 | 1 of 10 |
| Photo & Video | 5% 5 of 100 | 1% 5 of 566 | 0 of 10 |
| Games | 2% 2 of 100 | 1% 3 of 567 | 0 of 10 |
Related tactics.
Often on the same screenshot
- High contrast words100% of these screenshots, against 22% of all Games screenshots
- Plain tone100% of these screenshots, against 39% of all Games screenshots
- Rounded headline type100% of these screenshots, against 41% of all Games screenshots
- Gradient background100% of these screenshots, against 41% of all Games screenshots
- Headline readable at thumbnail size100% of these screenshots, against 44% of all Games screenshots
- Words at the bottom100% of these screenshots, against 47% of all Games screenshots
More in layout
- Illustration or mascot100%
- Screen fills the picture100%
- No phone, bare screen90%
- Headline readable at thumbnail size70%
- A person in the picture53%
- Words at the bottom52%
- Arrows or callouts35%
- Phone drawn33%
- Words at the top33%
- A hand holds the phone31%
- Whole phone shown28%
- A photograph24%
- App icon shown20%
- No app screen at all20%
- Two or more screens18%
- Headline too small to read17%
- Words aligned left13%
- Zoomed detail of the UI13%
- Words over the screen11%
- Phone cut off at the foot6%
- Phone at an angle5%
- Continues into the next screenshot4%
- Phone cut off at the head3%
- Watch, iPad or Mac beside it3%
Questions, answered from the chart.
How many top Games apps have App Store screenshots with a small app screen?
Which Games apps have App Store screenshots with a small app screen?
Should my Games app have App Store screenshots with a small app screen?
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