Travel app screenshots with high-contrast text
The headline stands far from its background in brightness. The further the words stand from the background in brightness, the easier they are to read at small sizes.
From the top 100 free Travel apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
Apps that do it
37% 37 of 100
Screenshots that do it
17% 95 of 561
The top ten
5 of 10 against 32 of the other 90
95 of the 561 Travel screenshots read (17%) do this, across 37 of the top 100 apps (37%). 5 of the top ten do it (50%), against 32 of the other 90 (36%): the top ten do it more than the rest. Of the 23 categories read so far, Travel is 18th for this. It is most common in Graphics & Design (65% of apps) and least common in Medical (20%).
12 examples from the chart.
12 of the 95 Travel app screenshots with high-contrast text, one from each app, the highest on the chart first.
“GO ANY- WHERE”
“One app. All the rides.”
“Text and voice translation at your fingertips”
“Book a flight to your next destination.”
“Book your whole trip in one app”
“Quickly access your boarding pass during your travel day.”
“All-In-One Travel Shop”
“Get cash back on gas, groceries, and dining.”
“Global Live Views”
“Electric scooter and bike share”
“Discover the World Beyond”
“Cross-platform filters”
What these screenshots say, word for word.
The words on 40 of the 95 that carry any, as each app wrote them.
“GO ANY- WHERE”
Uber - Rides, Eats, Hotels · #1 · screenshot 2“One app. All the rides.”
Lyft · #2 · screenshot 1“Text and voice translation at your fingertips”
GlobeRoam: GPS Camera Map · #4 · screenshot 1“Book a flight to your next destination.”
Southwest Airlines: Travel App · #6 · screenshot 2“Book your whole trip in one app”
Booking.com: Hotels & Travel · #7 · screenshot 1“Quickly access your boarding pass during your travel day.”
United Airlines · #11 · screenshot 5“All-In-One Travel Shop”
Expedia: Hotels, Flights, Cars · #12 · screenshot 1“Get cash back on gas, groceries, and dining.”
Upside: Gas & Food Cash Back · #17 · screenshot 1“Global Live Views”
See the world as it happensLocaris – GPS World Map · #19 · screenshot 1“Electric scooter and bike share”
Lime - #RideGreen · #22 · screenshot 2“Discover the World Beyond”
OrbiScope · #29 · screenshot 1“Cross-platform filters”
Explore our new filters and create your own custom filters or use our pre-defined categoriesFlightradar24 | Flight Tracker · #33 · screenshot 6“Book and manage your rental car anywhere at any time”
Hertz Rental Car, SUV, Van · #34 · screenshot 1“Get the app to see where you can ride”
Zoox · #38 · screenshot 2“Take Control of Your Travel Day”
CLEAR: Travel Day Planning App · #39 · screenshot 1“Tap. Ride. Go.”
Your next ride is minutes awayBolt: Request a Ride · #42 · screenshot 1“Book Travel”
Amex Travel · #47 · screenshot 3“Guest how you guest”
IHG One Rewards: Book Hotels · #48 · screenshot 2“Get receipts”
Keep track of expenses with easePassport Parking · #50 · screenshot 5“AMPLIFY YOUR EXPERIENCE”
with the Universal Orlando Resort AppUniversal Orlando Resort · #51 · screenshot 1“MAXIMIZE YOUR VISIT”
with the Universal Studios Hollywood AppUniversal Studios Hollywood™ · #52 · screenshot 1“Book your flights fast and easy”
Volaris · #58 · screenshot 1“Book hotels, earn rewards”
Hotels.com: Book Hotel Deals · #59 · screenshot 1“The app where you set the price”
Offer your fareinDrive. Save on city rides · #60 · screenshot 1“Prices from $4.99”
in the appGreyhound: Buy Bus Tickets · #63 · screenshot 1“More options. More trips. More fun.”
Veo · #66 · screenshot 2“THINGS TO DO”
Find your next experience Onboard or on shoreCarnival HUB · #72 · screenshot 4“Your personal Trip Manager”
Lufthansa · #73 · screenshot 3“THE EASIEST CAR RENTAL EXPERIENCE”
Avis - Car Rental · #77 · screenshot 1“AIR CANADA APP”
TRAVEL LIKE AN EXPERTAir Canada + Aeroplan · #82 · screenshot 1“Transit info straight from the source”
The Official MTA App · #83 · screenshot 1“12GB Backup Plan”
per year for when you need it mostHolafly eSIM: Unlimited Data · #86 · screenshot 3“Listen to Air Traffic Radio”
ATC - Live Air Traffic Radio · #88 · screenshot 1“Find & Visit Your National Parks”
Download parks before your visit for use without internetNational Park Service · #90 · screenshot 1“No.1 Taxi App”
in JapanGO / Taxi app for Japan visit · #91 · screenshot 1“REMOTE SERVICES”
My BMW · #93 · screenshot 2“Use one eSIM in 200+ destinations”
Saily: eSIM Data for Travel · #95 · screenshot 1“Your destination is at your fingertips”
Uber - Rides, Eats, Hotels · #1 · screenshot 3“Top-rated drivers,”
extra legroomLyft · #2 · screenshot 2“Defo Translator”
GlobeRoam: GPS Camera Map · #4 · screenshot 2
Top ten Travel apps that do it.
- #1Uber - Rides, Eats, Hotels4 of its 6 screenshots
- #2Lyft6 of its 6 screenshots
- #4GlobeRoam: GPS Camera Map4 of its 4 screenshots
- #6Southwest Airlines: Travel App1 of its 6 screenshots
- #7Booking.com: Hotels & Travel6 of its 6 screenshots
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Graphics & Design | 65% 64 of 99 | 43% 241 of 564 | 8 of 10 |
| Food & Drink | 64% 64 of 100 | 30% 164 of 540 | 8 of 10 |
| Sports | 64% 64 of 100 | 41% 230 of 558 | 7 of 10 |
| Music | 57% 57 of 100 | 28% 152 of 550 | 3 of 10 |
| Photo & Video | 56% 56 of 100 | 30% 170 of 566 | 6 of 10 |
| Navigation | 51% 50 of 99 | 21% 119 of 566 | 4 of 10 |
| Entertainment | 50% 50 of 100 | 29% 159 of 544 | 8 of 10 |
| Shopping | 48% 48 of 100 | 20% 112 of 562 | 5 of 10 |
| Utilities | 47% 47 of 100 | 26% 142 of 549 | 4 of 10 |
| Finance | 45% 45 of 100 | 21% 122 of 581 | 4 of 10 |
| Reference | 45% 45 of 100 | 25% 141 of 566 | 2 of 10 |
| Games | 42% 42 of 100 | 22% 127 of 567 | 5 of 10 |
| Health & Fitness | 42% 42 of 100 | 19% 111 of 574 | 4 of 10 |
| Social Networking | 41% 41 of 100 | 22% 121 of 554 | 1 of 10 |
| Weather | 40% 40 of 100 | 20% 111 of 555 | 3 of 10 |
| Education | 39% 39 of 100 | 13% 74 of 555 | 4 of 10 |
| Lifestyle | 38% 38 of 100 | 18% 100 of 556 | 3 of 10 |
| Developer Tools | 37% 37 of 100 | 22% 111 of 507 | 1 of 10 |
| Travel | 37% 37 of 100 | 17% 95 of 561 | 5 of 10 |
| Productivity | 36% 36 of 99 | 20% 108 of 551 | 2 of 10 |
| News | 34% 33 of 98 | 20% 102 of 517 | 5 of 10 |
| Business | 28% 28 of 100 | 15% 83 of 554 | 1 of 10 |
| Medical | 20% 20 of 100 | 7% 38 of 548 | 4 of 10 |
Related tactics.
Often on the same screenshot
- Black, white or grey45% of these screenshots, against 29% of all Travel screenshots
- Headline readable at thumbnail size49% of these screenshots, against 37% of all Travel screenshots
- States a benefit61% of these screenshots, against 51% of all Travel screenshots
- Words aligned left28% of these screenshots, against 19% of all Travel screenshots
- Has a headline100% of these screenshots, against 91% of all Travel screenshots
- Words at the bottom14% of these screenshots, against 6% of all Travel screenshots
More in look
- Light73%
- Background is the icon’s colour64%
- Blue63%
- Solid background58%
- Gradient background50%
- Black, white or grey46%
- Low contrast words41%
- Photo background39%
- Dark38%
- A word in a different colour37%
- Orange22%
- Red19%
- Rounded headline type19%
- Teal19%
- Green14%
- Pattern or texture13%
- Serif headline12%
- The app itself is the background6%
- Condensed or display type5%
- Yellow4%
- Pink3%
- Purple3%
Questions, answered from the chart.
How many top Travel apps have App Store screenshots with high-contrast text?
37 of the top 100 Travel apps (37%) have at least one, and 95 of their 561 screenshots (17%) do it. Counted from the US App Store’s top free chart on October 9, 2026.
Which Travel apps have App Store screenshots with high-contrast text?
In the top ten: Uber - Rides, Eats, Hotels (#1), Lyft (#2), GlobeRoam: GPS Camera Map (#4), Southwest Airlines: Travel App (#6) and Booking.com: Hotels & Travel (#7). Further down the chart: United Airlines (#11), Expedia: Hotels, Flights, Cars (#12), Upside: Gas & Food Cash Back (#17), Locaris – GPS World Map (#19) and Lime - #RideGreen (#22), and 27 more.
Should my Travel app have App Store screenshots with high-contrast text?
The chart shows who does it, not whether it would work for your app. 5 of the top ten Travel apps do it (50%), against 32 of the other 90 (36%), so the top ten do it more than the rest. Ten apps is a small group, so read that as a description of this chart and not as a rule.
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