Travel app screenshots with a light background
A light picture overall. The App Store follows the device’s light or dark appearance, so a light screenshot stands out in one and blends into the other.
From the top 100 free Travel apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
Apps that do it
73% 73 of 100
Screenshots that do it
54% 301 of 561
The top ten
6 of 10 against 67 of the other 90
301 of the 561 Travel screenshots read (54%) do this, across 73 of the top 100 apps (73%). 6 of the top ten do it (60%), against 67 of the other 90 (74%): the top ten do it less than the rest. Of the 23 categories read so far, Travel is 10th for this. It is most common in Shopping (90% of apps) and least common in Entertainment (25%).
12 examples from the chart.
12 of the 301 Travel app screenshots with a light background, one from each app, the highest on the chart first.
“Plan one-of-a-kind trips all in one app”
“Connect anytime, anywhere”
“Fly with Southwest ®”
“Book your whole trip in one app”
“Be Driven™”
“Find all the travel info you need at a glance.”
“All-In-One Travel Shop”
“Search and book your stay”
“Book the perfect car near you”
“Get cash back on gas, groceries, and dining.”
What these screenshots say, word for word.
The words on 40 of the 277 that carry any, as each app wrote them.
“Plan one-of-a-kind trips all in one app”
Airbnb · #3 · screenshot 1“Connect anytime, anywhere”
American Airlines · #5 · screenshot 1“Fly with Southwest ®”
Southwest Airlines: Travel App · #6 · screenshot 1“Book your whole trip in one app”
Booking.com: Hotels & Travel · #7 · screenshot 1“Be Driven™”
Waymo · #10 · screenshot 4“Find all the travel info you need at a glance.”
United Airlines · #11 · screenshot 1“All-In-One Travel Shop”
Expedia: Hotels, Flights, Cars · #12 · screenshot 1“Search and book your stay”
Marriott Bonvoy: Book Hotels · #14 · screenshot 2“Book the perfect car near you”
Turo — Better car rental · #15 · screenshot 1“Get cash back on gas, groceries, and dining.”
Upside: Gas & Food Cash Back · #17 · screenshot 1“Effortless travel at your fingertips”
Amtrak · #20 · screenshot 1“Over a Million Hotels”
Up to 50% OffPriceline - Hotel, Car, Flight · #21 · screenshot 1“Electric scooter and bike share”
Lime - #RideGreen · #22 · screenshot 2“Plan your group trip together”
Vrbo: Vacation Rentals · #23 · screenshot 3“From luxury lounges and spas, to sleep pods and dining.”
Priority Pass+ · #24 · screenshot 2“Moving Made Easier®”
The Fastest Way to Manage Your RentalU-Haul: Moving Made Easier® · #25 · screenshot 1“SAVE 15-20% ON AVERAGE”
Empower - Your ride, your way · #26 · screenshot 1“The Enterprise Rent-A-Car app is your personal car rental assistant”
Enterprise Rent-A-Car · #31 · screenshot 1“Book and manage your rental car anywhere at any time”
Hertz Rental Car, SUV, Van · #34 · screenshot 1“One-stop travel platform.”
By your side 24/7Trip.com: Book Flights, Hotels · #35 · screenshot 1“Reserve dining, shore excursions, and more”
Royal Caribbean International · #37 · screenshot 2“View Wait Times, Showtimes and More”
Disneyland® · #40 · screenshot 3“Everything you need for the journey ahead”
Capital One Travel · #41 · screenshot 1“Going later? Book ahead”
Schedule rides up to 90 days in advanceBolt: Request a Ride · #42 · screenshot 4“Deal Alert: Save up to 40¢ per gallon”
GasBuddy: Find & Pay for Gas · #45 · screenshot 1“What you see isn't always "the Best Price"”
Find hidden deals and price drops on the travel sites & apps you already use."the Best Price"TravelArrow · #46 · screenshot 1“Manage Your Trips”
Amex Travel · #47 · screenshot 6“Book an IHG hotel in seconds”
IHG One Rewards: Book Hotels · #48 · screenshot 3“Find all the places you want to see”
GetYourGuide: Plan & Book · #49 · screenshot 3“Goodbye confusion”
Hello clear parking & pricing detailsPassport Parking · #50 · screenshot 1“Connection means the world”
Airalo: eSIM for travel & data · #53 · screenshot 1“Find and pay for nearby parking in seconds”
PayByPhone Parking · #54 · screenshot 2“Have a Seriously Nice flight with”
Breeze Airways · #57 · screenshot 4“Compare our fares”
Volaris · #58 · screenshot 2“Book hotels, earn rewards”
Hotels.com: Book Hotel Deals · #59 · screenshot 1“Find local, loving pet care for your unique pet”
700K+ verified pet sittersRover – Pet Sitters · #61 · screenshot 1“Digital ticket - your ultimate travel companion.”
Greyhound: Buy Bus Tickets · #63 · screenshot 3“Just relax - with Allyz”
Discover our peace-of-mind services for travel, health and more.Allyz® · #65 · screenshot 1“More options. More trips. More fun.”
Veo · #66 · screenshot 2“EXPLORE OUR NEW LOOK”
An improved experience for members and guests.World of Hyatt: Book Hotels · #68 · screenshot 2
Top ten Travel apps that do it.
- #1Uber - Rides, Eats, Hotels1 of its 6 screenshots
- #3Airbnb6 of its 6 screenshots
- #5American Airlines5 of its 6 screenshots
- #6Southwest Airlines: Travel App2 of its 6 screenshots
- #7Booking.com: Hotels & Travel6 of its 6 screenshots
- #10Waymo1 of its 4 screenshots
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Shopping | 90% 90 of 100 | 67% 374 of 562 | 9 of 10 |
| Business | 86% 86 of 100 | 71% 396 of 554 | 9 of 10 |
| Education | 86% 86 of 100 | 66% 364 of 555 | 9 of 10 |
| Food & Drink | 86% 86 of 100 | 66% 354 of 540 | 8 of 10 |
| Medical | 85% 85 of 100 | 73% 398 of 548 | 9 of 10 |
| Productivity | 85% 84 of 99 | 67% 371 of 551 | 9 of 10 |
| Lifestyle | 81% 81 of 100 | 59% 328 of 556 | 9 of 10 |
| Finance | 78% 78 of 100 | 59% 343 of 581 | 8 of 10 |
| Health & Fitness | 78% 78 of 100 | 61% 352 of 574 | 7 of 10 |
| Travel | 73% 73 of 100 | 54% 301 of 561 | 6 of 10 |
| Reference | 71% 71 of 100 | 51% 290 of 566 | 8 of 10 |
| Utilities | 71% 71 of 100 | 55% 304 of 549 | 9 of 10 |
| Navigation | 65% 64 of 99 | 47% 265 of 566 | 7 of 10 |
| Social Networking | 61% 61 of 100 | 45% 252 of 554 | 7 of 10 |
| Developer Tools | 60% 60 of 100 | 48% 245 of 507 | 9 of 10 |
| News | 58% 57 of 98 | 41% 214 of 517 | 6 of 10 |
| Graphics & Design | 56% 55 of 99 | 48% 268 of 564 | 4 of 10 |
| Photo & Video | 50% 50 of 100 | 32% 179 of 566 | 5 of 10 |
| Games | 48% 48 of 100 | 31% 176 of 567 | 7 of 10 |
| Weather | 43% 43 of 100 | 25% 140 of 555 | 4 of 10 |
| Sports | 38% 38 of 100 | 25% 137 of 558 | 1 of 10 |
| Music | 35% 35 of 100 | 24% 133 of 550 | 1 of 10 |
| Entertainment | 25% 25 of 100 | 15% 82 of 544 | 1 of 10 |
Related tactics.
Often on the same screenshot
- Screen fills the picture77% of these screenshots, against 70% of all Travel screenshots
- Black, white or grey35% of these screenshots, against 29% of all Travel screenshots
- Leads with a feature55% of these screenshots, against 50% of all Travel screenshots
- Star rating shown15% of these screenshots, against 11% of all Travel screenshots
- Solid background42% of these screenshots, against 38% of all Travel screenshots
- Badge17% of these screenshots, against 12% of all Travel screenshots
More in look
- Background is the icon’s colour64%
- Blue63%
- Solid background58%
- Gradient background50%
- Black, white or grey46%
- Low contrast words41%
- Photo background39%
- Dark38%
- A word in a different colour37%
- High contrast words37%
- Orange22%
- Red19%
- Rounded headline type19%
- Teal19%
- Green14%
- Pattern or texture13%
- Serif headline12%
- The app itself is the background6%
- Condensed or display type5%
- Yellow4%
- Pink3%
- Purple3%
Questions, answered from the chart.
How many top Travel apps have App Store screenshots with a light background?
73 of the top 100 Travel apps (73%) have at least one, and 301 of their 561 screenshots (54%) do it. Counted from the US App Store’s top free chart on October 9, 2026.
Which Travel apps have App Store screenshots with a light background?
In the top ten: Uber - Rides, Eats, Hotels (#1), Airbnb (#3), American Airlines (#5), Southwest Airlines: Travel App (#6), Booking.com: Hotels & Travel (#7) and Waymo (#10). Further down the chart: United Airlines (#11), Expedia: Hotels, Flights, Cars (#12), Marriott Bonvoy: Book Hotels (#14), Turo — Better car rental (#15) and Trusted Traveler (#16), and 62 more.
Should my Travel app have App Store screenshots with a light background?
The chart shows who does it, not whether it would work for your app. 6 of the top ten Travel apps do it (60%), against 67 of the other 90 (74%), so the top ten do it less than the rest. Ten apps is a small group, so read that as a description of this chart and not as a rule.
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