App Screenshot Index · Food & Drink
What the top 100 Food & Drink apps put on their screenshots.
540 screenshots, read and tagged by what each one does. 96% carry a headline. Pick a tactic to see who does it, or describe what you are looking for.
US App Store, top free, read on 2026-10-09. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
Compare with another category Changed this month Browse by tactic The data, across every category
Browse Food & Drink screenshots by tactic.
Each tactic has its own page: the share of the top 100 Food & Drink apps that use it, every example with its headline, and which of the top ten do it. The number beside each is the share of apps.
Meaning
- Plain tone97%
- States a benefit97%
- Leads with a feature94%
- Subline explains the headline52%
- Playful tone43%
- Asks for an action31%
- Leads with price21%
- Subline adds a second benefit18%
- Premium tone17%
- Names its audience15%
- Compares with something9%
- Leads with a problem7%
- Leads with an outcome7%
- Urgent tone7%
- Leads with what is new5%
- Leads with who it is for4%
- Leads with trust1%
- Technical tone1%
Words
- Has a headline100%
- Tells you to do something93%
- Says “you” or “your”92%
- Headline under five words91%
- Has a subline63%
- Headline in capitals44%
- Uses a number36%
- Headline in Title Case32%
- Headline on one line27%
- Says “I” or “my”26%
- Names the app25%
- Has a kicker20%
- Headline over eight words17%
- Uses an emoji17%
- No words at all15%
- Exclaims8%
- Names another app2%
- Uses a percentage2%
- Asks a question1%
Layout
- A photograph100%
- Phone drawn100%
- Screen fills the picture98%
- Words at the top96%
- Whole phone shown86%
- Headline readable at thumbnail size84%
- Illustration or mascot64%
- Phone cut off at the foot62%
- App icon shown47%
- Words at the bottom43%
- Words aligned left38%
- Arrows or callouts37%
- Headline too small to read37%
- A person in the picture33%
- Phone at an angle30%
- Screen is small30%
- A hand holds the phone26%
- Phone cut off at the head26%
- No app screen at all25%
- Two or more screens25%
- No phone, bare screen24%
- Zoomed detail of the UI17%
- Words over the screen15%
- Watch, iPad or Mac beside it14%
Look
- Light86%
- Background is the icon’s colour71%
- Solid background68%
- High contrast words64%
- Orange54%
- A word in a different colour53%
- Gradient background43%
- Low contrast words33%
- Photo background33%
- Red33%
- Black, white or grey31%
- Rounded headline type26%
- Pattern or texture23%
- Green18%
- Condensed or display type17%
- Serif headline17%
- Teal15%
- Dark14%
- Blue11%
- Pink8%
- Purple6%
- The app itself is the background3%
- Yellow2%
Proof
Your app against this.
Find your app and its first three screenshots are read the same way: what it shares with Food & Drink, what it does that few do, and what most do that it does not.