Business app screenshots with no text
The screenshot is the app’s screen and nothing else. With no caption, the app’s own screen has to say what the app does.
From the top 100 free Business apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
70 of the 554 Business screenshots read (13%) do this, across 21 of the top 100 apps (21%). 1 of the top ten do it (10%), against 20 of the other 90 (22%): the top ten do it less than the rest. Of the 23 categories read so far, Business is 9th for this. It is most common in Weather (47% of apps) and least common in Social Networking (8%).
12 examples from the chart.
12 of the 70 Business app screenshots with no text, one from each app, the highest on the chart first.












Top ten Business apps that do it.
- #5ADP Mobile Solutions5 of its 5 screenshots
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Weather | 47% 47 of 100 | 35% 193 of 555 | 2 of 10 |
| Games | 37% 37 of 100 | 24% 134 of 567 | 1 of 10 |
| Developer Tools | 33% 33 of 100 | 26% 134 of 507 | 4 of 10 |
| Medical | 31% 31 of 100 | 19% 106 of 548 | 1 of 10 |
| News | 30% 29 of 98 | 16% 81 of 517 | 2 of 10 |
| Travel | 28% 28 of 100 | 9% 49 of 561 | 2 of 10 |
| Education | 24% 24 of 100 | 14% 80 of 555 | 2 of 10 |
| Music | 23% 23 of 100 | 10% 54 of 550 | 2 of 10 |
| Business | 21% 21 of 100 | 13% 70 of 554 | 1 of 10 |
| Graphics & Design | 19% 19 of 99 | 9% 48 of 564 | 4 of 10 |
| Entertainment | 18% 18 of 100 | 8% 41 of 544 | 0 of 10 |
| Shopping | 16% 16 of 100 | 5% 27 of 562 | 1 of 10 |
| Navigation | 15% 15 of 99 | 8% 47 of 566 | 1 of 10 |
| Food & Drink | 15% 15 of 100 | 4% 22 of 540 | 0 of 10 |
| Sports | 15% 15 of 100 | 8% 46 of 558 | 0 of 10 |
| Utilities | 15% 15 of 100 | 7% 37 of 549 | 1 of 10 |
| Lifestyle | 14% 14 of 100 | 6% 34 of 556 | 1 of 10 |
| Reference | 14% 14 of 100 | 8% 46 of 566 | 1 of 10 |
| Health & Fitness | 11% 11 of 100 | 3% 18 of 574 | 0 of 10 |
| Photo & Video | 11% 11 of 100 | 6% 36 of 566 | 0 of 10 |
| Productivity | 9% 9 of 99 | 3% 19 of 551 | 1 of 10 |
| Finance | 8% 8 of 100 | 5% 27 of 581 | 1 of 10 |
| Social Networking | 8% 8 of 100 | 3% 18 of 554 | 1 of 10 |
Related tactics.
Often on the same screenshot
- The app itself is the background49% of these screenshots, against 6% of all Business screenshots
- No phone, bare screen51% of these screenshots, against 12% of all Business screenshots
- Light96% of these screenshots, against 71% of all Business screenshots
- Screen fills the picture93% of these screenshots, against 71% of all Business screenshots
- Black, white or grey43% of these screenshots, against 27% of all Business screenshots
- Phone at an angle10% of these screenshots, against 5% of all Business screenshots
More in words
- Has a headline90%
- Tells you to do something82%
- Says “you” or “your”73%
- Headline under five words64%
- Has a subline46%
- Headline over eight words29%
- Headline on one line25%
- Uses a number20%
- Names the app17%
- Headline in Title Case16%
- Says “I” or “my”12%
- Headline in capitals10%
- Has a kicker9%
- Uses a percentage3%
- Exclaims2%
- Names another app2%
- Uses an emoji2%
Questions, answered from the chart.
How many top Business apps have App Store screenshots with no text?
Which Business apps have App Store screenshots with no text?
Should my Business app have App Store screenshots with no text?
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