Photo & Video app screenshots with no text
The screenshot is the app’s screen and nothing else. With no caption, the app’s own screen has to say what the app does.
From the top 100 free Photo & Video apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
36 of the 566 Photo & Video screenshots read (6%) do this, across 11 of the top 100 apps (11%). 0 of the top ten do it (0%), against 11 of the other 90 (12%): the top ten do it less than the rest. Of the 23 categories read so far, Photo & Video is 19th for this. It is most common in Weather (47% of apps) and least common in Social Networking (8%).
12 examples from the chart.
12 of the 36 Photo & Video app screenshots with no text, one from each app, the highest on the chart first.
Top ten Photo & Video apps that do it.
None of the top ten do. The highest app on the chart that does is Canon PRINT, at #18.
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Weather | 47% 47 of 100 | 35% 193 of 555 | 2 of 10 |
| Games | 37% 37 of 100 | 24% 134 of 567 | 1 of 10 |
| Developer Tools | 33% 33 of 100 | 26% 134 of 507 | 4 of 10 |
| Medical | 31% 31 of 100 | 19% 106 of 548 | 1 of 10 |
| News | 30% 29 of 98 | 16% 81 of 517 | 2 of 10 |
| Travel | 28% 28 of 100 | 9% 49 of 561 | 2 of 10 |
| Education | 24% 24 of 100 | 14% 80 of 555 | 2 of 10 |
| Music | 23% 23 of 100 | 10% 54 of 550 | 2 of 10 |
| Business | 21% 21 of 100 | 13% 70 of 554 | 1 of 10 |
| Graphics & Design | 19% 19 of 99 | 9% 48 of 564 | 4 of 10 |
| Entertainment | 18% 18 of 100 | 8% 41 of 544 | 0 of 10 |
| Shopping | 16% 16 of 100 | 5% 27 of 562 | 1 of 10 |
| Navigation | 15% 15 of 99 | 8% 47 of 566 | 1 of 10 |
| Food & Drink | 15% 15 of 100 | 4% 22 of 540 | 0 of 10 |
| Sports | 15% 15 of 100 | 8% 46 of 558 | 0 of 10 |
| Utilities | 15% 15 of 100 | 7% 37 of 549 | 1 of 10 |
| Lifestyle | 14% 14 of 100 | 6% 34 of 556 | 1 of 10 |
| Reference | 14% 14 of 100 | 8% 46 of 566 | 1 of 10 |
| Health & Fitness | 11% 11 of 100 | 3% 18 of 574 | 0 of 10 |
| Photo & Video | 11% 11 of 100 | 6% 36 of 566 | 0 of 10 |
| Productivity | 9% 9 of 99 | 3% 19 of 551 | 1 of 10 |
| Finance | 8% 8 of 100 | 5% 27 of 581 | 1 of 10 |
| Social Networking | 8% 8 of 100 | 3% 18 of 554 | 1 of 10 |
Related tactics.
Often on the same screenshot
- No phone, bare screen56% of these screenshots, against 23% of all Photo & Video screenshots
- The app itself is the background28% of these screenshots, against 2% of all Photo & Video screenshots
- Light47% of these screenshots, against 32% of all Photo & Video screenshots
- Black, white or grey42% of these screenshots, against 27% of all Photo & Video screenshots
- Solid background50% of these screenshots, against 42% of all Photo & Video screenshots
- Blue22% of these screenshots, against 15% of all Photo & Video screenshots
More in words
- Has a headline95%
- Headline under five words86%
- Tells you to do something72%
- Says “you” or “your”55%
- Has a subline49%
- Headline in Title Case38%
- Headline on one line35%
- Uses a number31%
- Headline in capitals22%
- Has a kicker13%
- Names the app12%
- Headline over eight words10%
- Says “I” or “my”6%
- Uses an emoji2%
- Exclaims1%
- Names another app1%
- Uses a percentage1%
Questions, answered from the chart.
How many top Photo & Video apps have App Store screenshots with no text?
Which Photo & Video apps have App Store screenshots with no text?
Should my Photo & Video app have App Store screenshots with no text?
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