All-caps Photo & Video app screenshot headlines
The headline is set entirely in capital letters. Capitals give a short line an even, poster-like shape.
From the top 100 free Photo & Video apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
Apps that do it
22% 22 of 100
Screenshots that do it
18% 101 of 566
The top ten
0 of 10 against 22 of the other 90
101 of the 566 Photo & Video screenshots read (18%) do this, across 22 of the top 100 apps (22%). 0 of the top ten do it (0%), against 22 of the other 90 (24%): the top ten do it less than the rest. Of the 23 categories read so far, Photo & Video is 7th for this. It is most common in Games (57% of apps) and least common in Medical (5%).
12 examples from the chart.
12 of the 101 all-caps Photo & Video app screenshot headlines, one from each app, the highest on the chart first.
“HOME WHAT'S PICKED FOR YOU”
“AI PHOTO & VIDEO GENERATOR”
“CREATE AND SHARE YOUR CIRCLE”
“DIGI CAM IT!”
“YOUR AESTHETIC,”
“ISM EXCLUSIVE UNIQUE FILTERS”
“A LITTLE DANCE A LOT OF JOY”
“MAKE ANYTHING”
“DIGI CAM”
“PHOTO & VIDEO MAKER”
“LIBRARY”
“REEL & TIK TOK”
Real headline examples, word for word.
The words on 40 of the 101 that carry any, as each app wrote them.
“HOME WHAT'S PICKED FOR YOU”
KICK - Live Streaming · #11 · screenshot 1- MOMO
“AI PHOTO & VIDEO GENERATOR”
take a photo, apply any style, animate instantlyMomo: AI Photo & Video Maker · #14 · screenshot 1 “CREATE AND SHARE YOUR CIRCLE”
Set up a private circle. Invite via link or QR code.PhotoCircle · #22 · screenshot 3“DIGI CAM IT!”
Photo didn't hit?WayShot:Aesthetic Photo Editor · #33 · screenshot 1“YOUR AESTHETIC,”
BUILT HERE.Snapseed: Photo Editor · #37 · screenshot 1“ISM EXCLUSIVE UNIQUE FILTERS”
ism: Retro Camera & Vintage · #40 · screenshot 1“A LITTLE DANCE A LOT OF JOY”
ReelMe: AI Photo & Video · #46 · screenshot 1“MAKE ANYTHING”
VideoGPT - AI Video Generator · #50 · screenshot 1- The viral
“DIGI CAM”
EFFECTPrequel: Photo & Video Editor · #52 · screenshot 2 “PHOTO & VIDEO MAKER”
BeautyPlus-Selfie Photo Editor · #55 · screenshot 1- FEATURE #01
“LIBRARY”
Watch your game clips anywhereMedal - Game Clipping · #59 · screenshot 1 “REEL & TIK TOK”
TEMPLATESVids AI - Reels Video Editor · #62 · screenshot 1“TOP TRENDS”
Toonapp: AI Video & Toon Photo · #69 · screenshot 1“EASILY CREATE YOUR FONT”
Fontmaker - Font Keyboard App · #74 · screenshot 2“IMPRESSION”
FaceApp: Perfect Face Editor · #76 · screenshot 1“EDIT PHOTOS AND VIDEO JOIN THE COMMUNITY PROMOTE YOUR WORK”
Elevate your photography with quality tools and opportunities to expand your work.VSCO: Photo & Video Editor · #77 · screenshot 1“MOBILE STREAMING”
EARLY ACCESSKICK - Go Live · #80 · screenshot 1“FOCUS”
Watch what matters mostHik-Connect - for End user · #83 · screenshot 5“UNLEASH THE POWER OF REVEAL”
Tactacam REVEAL · #87 · screenshot 1“PHOTO COLLAGE MAKER”
Collage Maker - LiveCollage · #88 · screenshot 1“WRINKLE REMOVAL”
Achieve Smooth and Wrinkle-Free SkinBeautyCam-Digicam&Photo Editor · #96 · screenshot 1“PHOTO COLLAGE MAKER”
Photo Collage Maker PicJointer · #99 · screenshot 1“BROWSE”
BEYOND THE USUALKICK - Live Streaming · #11 · screenshot 2“KEEP YOUR PHOTOS PRIVATE”
Only invited members can join your Circles.PhotoCircle · #22 · screenshot 4“POST IT RAW”
Zero edits neededWayShot:Aesthetic Photo Editor · #33 · screenshot 2“THE NEW FILM STANDARD.”
Snapseed: Photo Editor · #37 · screenshot 2“500+ FILTERS”
ism: Retro Camera & Vintage · #40 · screenshot 2“YOUR LOVE YOUR MOMENT”
ReelMe: AI Photo & Video · #46 · screenshot 2“GENERATED IN SECONDS”
VideoGPT - AI Video Generator · #50 · screenshot 2“ERASE EVERYTHING”
BeautyPlus-Selfie Photo Editor · #55 · screenshot 2“SESSION”
See what your friends are playingMedal - Game Clipping · #59 · screenshot 2“TRANSITIONS”
FOR EVERY NEEDVids AI - Reels Video Editor · #62 · screenshot 2“DANCE CHALLENGE”
Toonapp: AI Video & Toon Photo · #69 · screenshot 2“DRAW YOUR OWN LETTERS”
Fontmaker - Font Keyboard App · #74 · screenshot 3“HAIRSTYLE”
FaceApp: Perfect Face Editor · #76 · screenshot 2“STREAM WITH BOTH CAMERAS”
KICK - Go Live · #80 · screenshot 2“CONNECT YOUR TRAILCAMS”
Tactacam REVEAL · #87 · screenshot 2“20000+ LAYOUTS”
Collage Maker - LiveCollage · #88 · screenshot 2“DOUBLE CHIN REMOVAL”
Easily Remove the Extra LayerBeautyCam-Digicam&Photo Editor · #96 · screenshot 2“COLLAGE GRID & LAYOUT”
Photo Collage Maker PicJointer · #99 · screenshot 2
Top ten Photo & Video apps that do it.
None of the top ten do. The highest app on the chart that does is KICK - Live Streaming, at #11.
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Games | 57% 57 of 100 | 47% 269 of 567 | 5 of 10 |
| Sports | 57% 57 of 100 | 50% 280 of 558 | 8 of 10 |
| Food & Drink | 44% 44 of 100 | 34% 184 of 540 | 5 of 10 |
| Music | 30% 30 of 100 | 24% 131 of 550 | 2 of 10 |
| Shopping | 30% 30 of 100 | 20% 111 of 562 | 1 of 10 |
| Entertainment | 28% 28 of 100 | 25% 136 of 544 | 1 of 10 |
| Photo & Video | 22% 22 of 100 | 18% 101 of 566 | 0 of 10 |
| Utilities | 21% 21 of 100 | 15% 84 of 549 | 0 of 10 |
| News | 19% 19 of 98 | 14% 70 of 517 | 0 of 10 |
| Graphics & Design | 19% 19 of 99 | 14% 81 of 564 | 2 of 10 |
| Navigation | 17% 17 of 99 | 15% 86 of 566 | 2 of 10 |
| Health & Fitness | 17% 17 of 100 | 10% 58 of 574 | 3 of 10 |
| Social Networking | 15% 15 of 100 | 11% 59 of 554 | 1 of 10 |
| Reference | 14% 14 of 100 | 9% 49 of 566 | 2 of 10 |
| Travel | 14% 14 of 100 | 9% 49 of 561 | 1 of 10 |
| Weather | 11% 11 of 100 | 9% 51 of 555 | 0 of 10 |
| Business | 10% 10 of 100 | 7% 41 of 554 | 1 of 10 |
| Finance | 9% 9 of 100 | 7% 43 of 581 | 1 of 10 |
| Productivity | 8% 8 of 99 | 4% 20 of 551 | 0 of 10 |
| Lifestyle | 8% 8 of 100 | 5% 28 of 556 | 0 of 10 |
| Developer Tools | 6% 6 of 100 | 5% 23 of 507 | 0 of 10 |
| Education | 6% 6 of 100 | 5% 29 of 555 | 0 of 10 |
| Medical | 5% 5 of 100 | 2% 13 of 548 | 0 of 10 |
Related tactics.
Often on the same screenshot
- Headline under five words85% of these screenshots, against 64% of all Photo & Video screenshots
- Has a subline37% of these screenshots, against 25% of all Photo & Video screenshots
- Background is the icon’s colour32% of these screenshots, against 22% of all Photo & Video screenshots
- Green14% of these screenshots, against 5% of all Photo & Video screenshots
- Headline on one line25% of these screenshots, against 16% of all Photo & Video screenshots
- Dark50% of these screenshots, against 41% of all Photo & Video screenshots
More in words
- Has a headline95%
- Headline under five words86%
- Tells you to do something72%
- Says “you” or “your”55%
- Has a subline49%
- Headline in Title Case38%
- Headline on one line35%
- Uses a number31%
- Has a kicker13%
- Names the app12%
- No words at all11%
- Headline over eight words10%
- Says “I” or “my”6%
- Uses an emoji2%
- Exclaims1%
- Names another app1%
- Uses a percentage1%
Questions, answered from the chart.
How many top Photo & Video apps have all-caps App Store screenshot headlines?
22 of the top 100 Photo & Video apps (22%) have at least one, and 101 of their 566 screenshots (18%) do it. Counted from the US App Store’s top free chart on October 9, 2026.
Which Photo & Video apps have all-caps App Store screenshot headlines?
None of the top ten do. The highest on the chart: KICK - Live Streaming (#11), Momo: AI Photo & Video Maker (#14), PhotoCircle (#22), WayShot:Aesthetic Photo Editor (#33) and Snapseed: Photo Editor (#37), and 17 more.
Should my Photo & Video app have all-caps App Store screenshot headlines?
The chart shows who does it, not whether it would work for your app. 0 of the top ten Photo & Video apps do it (0%), against 22 of the other 90 (24%), so the top ten do it less than the rest. Ten apps is a small group, so read that as a description of this chart and not as a rule.
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