Health & Fitness app screenshots with tiny headlines
The headline is under a twentieth of the picture’s height. Small type can be read on the product page at full size, and is hard to read in search results.
From the top 100 free Health & Fitness apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
104 of the 574 Health & Fitness screenshots read (18%) do this, across 64 of the top 100 apps (64%). 5 of the top ten do it (50%), against 59 of the other 90 (66%): the top ten do it less than the rest. Of the 23 categories read so far, Health & Fitness is 1st for this. It is most common in Health & Fitness (64% of apps) and least common in Games (17%).
12 examples from the chart.
12 of the 104 Health & Fitness app screenshots with tiny headlines, one from each app, the highest on the chart first.

“Lift it. Log it. See your gains.”

“WITHDRAW REWARDS AT $1”

“Pull a rare skin”

“Get in Tune with Your Body”

“Tour the trail with recent photos”

“A PLAN FOR EVERY WORKOUT”

“Consistency looks good on you.”

“Track your achievements on your profile”

“Send each other support and silliness”

“Go beyond calories and macros.”

“Redeem points for rewards you'll love”

“Find top studios, salons and spas near you”
What these screenshots say, word for word.
The words on 40 of the 104 that carry any, as each app wrote them.
“Lift it. Log it. See your gains.”
Strava: Run, Bike, Walk · #1 · screenshot 4“WITHDRAW REWARDS AT $1”
Scrambly: Earn Money Walking · #4 · screenshot 4“Pull a rare skin”
Stompers: Walking Step Counter · #6 · screenshot 6“Get in Tune with Your Body”
Oura · #8 · screenshot 2“Tour the trail with recent photos”
AllTrails: Hike, Bike & Run · #10 · screenshot 4“A PLAN FOR EVERY WORKOUT”
LADDER Strength Training Plans · #11 · screenshot 3“Consistency looks good on you.”
New EōS Fitness · #12 · screenshot 4“Track your achievements on your profile”
WeWard - Walking Rewards App · #13 · screenshot 4“Send each other support and silliness”
Finch: Self-Care Pet · #14 · screenshot 3“Go beyond calories and macros.”
Track up to 95 macro and micronutrients - for free.Cronometer: Calorie Counter · #15 · screenshot 3“Redeem points for rewards you'll love”
AHEALTH: Get Healthy Get Paid · #16 · screenshot 5“Find top studios, salons and spas near you”
ClassPass: Fitness, Spa, Salon · #19 · screenshot 2“Find your ideal alarm sound”
Wayk: Alarm Clock to Wake Up · #21 · screenshot 4“Monitor energy levels”
Garmin Connect™ · #22 · screenshot 3“ID Cards”
Quickly access your ID card straight from the appmyCigna · #23 · screenshot 5“Build healthy habits”
RISE: Sleep Tracker · #24 · screenshot 5“Regulate your circadian rhythm with Restore”
Hatch Sleep · #26 · screenshot 2“Understand your unique muscle distribution patterns”
Hume Health · #27 · screenshot 5“Stay connected anytime, anywhere.”
Kaiser Permanente · #29 · screenshot 1“To pick your next best exercises, reps & weight.”
Fitbod: Gym & Fitness Planner · #33 · screenshot 4“Focus on what matters most”
Google Health (Fitbit) · #35 · screenshot 2“Track BLOOD PRESSURE”
Blood Pressure App-BP Tracker · #36 · screenshot 1“Quotes for every situation”
Motivation - Daily quotes · #37 · screenshot 4“Get daily guidance between visits”
Nourish: Eating Well Made Easy · #40 · screenshot 3“Calorie Tracker that works”
Most users who track consistently lose 1-2 lbs/weekCalorie Counter - MyNetDiary · #41 · screenshot 5“Keep a complete record of your blood pressure”
Quick BloodPressure · #43 · screenshot 3“Track your steps & HIT YOUR GOAL”
Sweatcoin Walking Step Counter · #44 · screenshot 2“Guided meditations for everyday life”
Calm · #45 · screenshot 4“Record physical activity to earn leaves”
Walktober · #46 · screenshot 1“Explore Your Health & Wellness”
Easily view your current health data.InBody · #47 · screenshot 1“Calculate Your Heart Age”
Heartica: Heart Rate Monitor · #48 · screenshot 5“Keep track of your results”
BetterMe Well-Being Coach · #50 · screenshot 6“Scan any food instantly”
Exposr - Food Product Scanner · #51 · screenshot 1“75+ categories”
I am - Daily Affirmations · #52 · screenshot 5“TRAINING PLANS THAT MATCH YOUR GOALS”
Nike Run Club: Running Coach · #53 · screenshot 4“Build your own custom workout routines”
Lyfta: Gym Workout Tracker Log · #54 · screenshot 2“Snap Your Food”
Lose It! – Calorie Counter · #55 · screenshot 3“Understand your Sleep”
WHOOP · #60 · screenshot 2“Start your day with an intention, made just for you”
Tolan: Your Friendly Guide · #61 · screenshot 5“Measure Your Heart Rate”
HealthPro: Blood Sugar · #62 · screenshot 1
Top ten Health & Fitness apps that do it.
- #1Strava: Run, Bike, Walk1 of its 6 screenshots
- #4Scrambly: Earn Money Walking1 of its 6 screenshots
- #6Stompers: Walking Step Counter1 of its 6 screenshots
- #8Oura4 of its 6 screenshots
- #10AllTrails: Hike, Bike & Run1 of its 6 screenshots
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Health & Fitness | 64% 64 of 100 | 18% 104 of 574 | 5 of 10 |
| Productivity | 59% 58 of 99 | 19% 102 of 551 | 8 of 10 |
| Entertainment | 57% 57 of 100 | 17% 94 of 544 | 7 of 10 |
| Social Networking | 56% 56 of 100 | 17% 95 of 554 | 7 of 10 |
| Photo & Video | 53% 53 of 100 | 17% 94 of 566 | 5 of 10 |
| Business | 51% 51 of 100 | 16% 91 of 554 | 7 of 10 |
| Navigation | 49% 49 of 99 | 15% 83 of 566 | 4 of 10 |
| Education | 49% 49 of 100 | 12% 68 of 555 | 3 of 10 |
| Finance | 49% 49 of 100 | 11% 66 of 581 | 3 of 10 |
| Travel | 48% 48 of 100 | 13% 71 of 561 | 6 of 10 |
| Medical | 43% 43 of 100 | 15% 81 of 548 | 5 of 10 |
| Music | 42% 42 of 100 | 11% 62 of 550 | 6 of 10 |
| Reference | 42% 42 of 100 | 11% 63 of 566 | 3 of 10 |
| Lifestyle | 41% 41 of 100 | 13% 72 of 556 | 5 of 10 |
| Graphics & Design | 40% 40 of 99 | 11% 61 of 564 | 6 of 10 |
| Sports | 39% 39 of 100 | 13% 72 of 558 | 3 of 10 |
| Utilities | 39% 39 of 100 | 12% 68 of 549 | 6 of 10 |
| News | 38% 37 of 98 | 13% 66 of 517 | 5 of 10 |
| Food & Drink | 37% 37 of 100 | 11% 61 of 540 | 5 of 10 |
| Shopping | 37% 37 of 100 | 13% 72 of 562 | 2 of 10 |
| Developer Tools | 31% 31 of 100 | 11% 56 of 507 | 4 of 10 |
| Weather | 31% 31 of 100 | 10% 53 of 555 | 6 of 10 |
| Games | 17% 17 of 100 | 4% 20 of 567 | 3 of 10 |
Related tactics.
Often on the same screenshot
- Whole phone shown66% of these screenshots, against 53% of all Health & Fitness screenshots
- Says “you” or “your”50% of these screenshots, against 40% of all Health & Fitness screenshots
- Screen fills the picture88% of these screenshots, against 80% of all Health & Fitness screenshots
- Black, white or grey39% of these screenshots, against 31% of all Health & Fitness screenshots
- Phone drawn94% of these screenshots, against 86% of all Health & Fitness screenshots
- Words at the top99% of these screenshots, against 91% of all Health & Fitness screenshots
More in layout
- Phone drawn100%
- Screen fills the picture100%
- Words at the top99%
- Whole phone shown92%
- A photograph83%
- Illustration or mascot72%
- Headline readable at thumbnail size71%
- A person in the picture63%
- Phone cut off at the foot62%
- Arrows or callouts52%
- App icon shown41%
- Zoomed detail of the UI32%
- A hand holds the phone31%
- No phone, bare screen31%
- Words aligned left29%
- Two or more screens24%
- Phone cut off at the head23%
- No app screen at all21%
- Words at the bottom15%
- Watch, iPad or Mac beside it14%
- Phone at an angle11%
- Screen is small11%
- Words over the screen5%
- Continues into the next screenshot1%
Questions, answered from the chart.
How many top Health & Fitness apps have App Store screenshots with tiny headlines?
Which Health & Fitness apps have App Store screenshots with tiny headlines?
Should my Health & Fitness app have App Store screenshots with tiny headlines?
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