Medical app screenshots that say “you”
Speaks to the reader directly. Speaking to the reader makes the line about what they get, not about the app.
From the top 100 free Medical apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
210 of the 548 Medical screenshots read (38%) do this, across 74 of the top 100 apps (74%). 9 of the top ten do it (90%), against 65 of the other 90 (72%): the top ten do it more than the rest. Of the 23 categories read so far, Medical is 10th for this. It is most common in Finance (92% of apps) and least common in Weather (31%).
12 examples from the chart.
12 of the 210 Medical app screenshots that say “you”, one from each app, the highest on the chart first.

“All your health info in one place”

“Show your barcode in store for faster checkout and more savings”

“Manage Your Personal Health Records & Easily Communicate With Your Doctor’s Office”

“Easily access your health information”

“One secure place to connect about your care”

“Access to your lab results anytime”

“Track your sleep therapy with your Resmed AirSense™ or AirCurve™ machine”

“Communicate with your care team and more, anywhere, antime.”

“Find local, top-rated doctors who take your insurance”

“Quest made easy”

“Start your video call in one tap”

“See your patients wherever they are”
Real headline examples, word for word.
The words on 40 of the 210 that carry any, as each app wrote them.
“All your health info in one place”
MyChart · #1 · screenshot 1“Show your barcode in store for faster checkout and more savings”
CVS Health · #2 · screenshot 2“Manage Your Personal Health Records & Easily Communicate With Your Doctor’s Office”
healow · #3 · screenshot 1“Easily access your health information”
UnitedHealthcare · #4 · screenshot 1“One secure place to connect about your care”
SimplePractice Client Portal · #5 · screenshot 2“Access to your lab results anytime”
MyLabcorp · #6 · screenshot 1“Track your sleep therapy with your Resmed AirSense™ or AirCurve™ machine”
myAir™ by Resmed · #8 · screenshot 1“Communicate with your care team and more, anywhere, antime.”
“Please arrive 15 minutes before your scheduled appointment time.”athenaPatient · #9 · screenshot 1“Find local, top-rated doctors who take your insurance”
Zocdoc - Find and book doctors · #10 · screenshot 1“Quest made easy”
From preparing for your visit to getting your results, our smart home screen makes each step simple.MyQuest for Patients · #11 · screenshot 1“Start your video call in one tap”
Telehealth by SimplePractice · #12 · screenshot 5“See your patients wherever they are”
Klara – Patient communication · #13 · screenshot 2“Fast, easy savings at your local pharmacy”
"I save about $400 a month on my family's medications."“I save about $400 a month on my family’s medications.”GoodRx: Prescription Savings · #14 · screenshot 1“Digital ID Card”
Find your ID card right when you need it.Sydney Health · #15 · screenshot 1“Connect with your providers”
FollowMyHealth® · #16 · screenshot 2“Your Family's Second Brain”
No need to keep track in your head. Huckleberry remembers and helps you see what's next.Huckleberry: Baby Tracker · #17 · screenshot 1“Real-time feedback”
Get form guidance as you moveHinge Health · #19 · screenshot 6“Tap into the power of your plasma donation!”
The BioLife app makes donating plasma easy.BioLife Plasma Services · #20 · screenshot 1“The care you need, covered by most major insurers”
Teladoc Health · #24 · screenshot 1“Connect with your independent pharmacy”
NimbleRx · #25 · screenshot 2“ATTACH WRIST DEVICE”
Place the WatchPAT™ONE on your non-dominant wrist. Secure the band, ensuring it is snug but not too tight.WatchPAT · #26 · screenshot 6“Achieve your health goals on Ro”
Ro: Online Healthcare · #27 · screenshot 1“Healthcare designed for you”
Hims: Telehealth for Men · #28 · screenshot 1“Make modifications‡ that work for you.”
Libre by Abbott · #29 · screenshot 3“Understand Your Body”
Pregnancy Tracker App - WTE · #30 · screenshot 3“Healthcare designed for you”
Hers: Women’s Healthcare · #31 · screenshot 1“Discover More About Your Dental Care.”
Aspen Dental Patient · #32 · screenshot 1“Transfer meds to your favorite Publix Pharmacy”
Publix Pharmacy · #35 · screenshot 4“Track your progress throughout your wear period”
MyZio · #36 · screenshot 1“Review and cancel your VA medical appointments”
VA: Health and Benefits · #37 · screenshot 3- Search
“We've upgraded to a new app!”
and use it to start your next sensor.“Libre by Abbott”FreeStyle Libre 3 – US · #39 · screenshot 1 - Professionals
“Keep your business number or get a new one”
Spruce: Medical Communication · #40 · screenshot 1 “Track your baby's development”
BabyCenter Pregnancy Tracker · #41 · screenshot 2“More Donations, More Rewards!”
Be rewarded for your generosity when you donate plasma.CSL Plasma · #42 · screenshot 3“Instantly find the answers you need”
UMR | Health · #43 · screenshot 1“Now, you can see your insurance & investments here - in one app.”
Guardian® · #45 · screenshot 3“Get rewarded for getting the things you love”
Allē · #46 · screenshot 1“Get care when you need it”
One Medical · #47 · screenshot 1“Onboard and prepare for your sessions.”
MYIO · #48 · screenshot 1“MyHealthONE”
Your health, your journeyMyHealthONE · #49 · screenshot 1
Top ten Medical apps that do it.
- #1MyChart5 of its 5 screenshots
- #2CVS Health4 of its 5 screenshots
- #3healow3 of its 6 screenshots
- #4UnitedHealthcare2 of its 6 screenshots
- #5SimplePractice Client Portal3 of its 6 screenshots
- #6MyLabcorp5 of its 6 screenshots
- #8myAir™ by Resmed4 of its 6 screenshots
- #9athenaPatient4 of its 6 screenshots
- #10Zocdoc - Find and book doctors2 of its 6 screenshots
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Finance | 92% 92 of 100 | 47% 275 of 581 | 10 of 10 |
| Food & Drink | 92% 92 of 100 | 41% 222 of 540 | 9 of 10 |
| Travel | 86% 86 of 100 | 38% 214 of 561 | 10 of 10 |
| Lifestyle | 84% 84 of 100 | 39% 216 of 556 | 9 of 10 |
| Health & Fitness | 83% 83 of 100 | 40% 232 of 574 | 8 of 10 |
| Shopping | 81% 81 of 100 | 38% 214 of 562 | 8 of 10 |
| Entertainment | 80% 80 of 100 | 32% 175 of 544 | 10 of 10 |
| Social Networking | 79% 79 of 100 | 34% 188 of 554 | 9 of 10 |
| Productivity | 78% 77 of 99 | 30% 168 of 551 | 9 of 10 |
| Medical | 74% 74 of 100 | 38% 210 of 548 | 9 of 10 |
| Sports | 74% 74 of 100 | 26% 145 of 558 | 7 of 10 |
| Business | 73% 73 of 100 | 36% 198 of 554 | 8 of 10 |
| Navigation | 68% 67 of 99 | 26% 145 of 566 | 6 of 10 |
| Music | 67% 67 of 100 | 27% 150 of 550 | 7 of 10 |
| Reference | 66% 66 of 100 | 27% 150 of 566 | 7 of 10 |
| Utilities | 66% 66 of 100 | 27% 148 of 549 | 6 of 10 |
| Education | 65% 65 of 100 | 25% 137 of 555 | 5 of 10 |
| Graphics & Design | 61% 60 of 99 | 20% 113 of 564 | 5 of 10 |
| News | 57% 56 of 98 | 22% 115 of 517 | 8 of 10 |
| Photo & Video | 55% 55 of 100 | 20% 115 of 566 | 5 of 10 |
| Developer Tools | 53% 53 of 100 | 19% 94 of 507 | 6 of 10 |
| Games | 31% 31 of 100 | 8% 43 of 567 | 5 of 10 |
| Weather | 31% 31 of 100 | 11% 62 of 555 | 3 of 10 |
Related tactics.
Often on the same screenshot
- Plain tone96% of these screenshots, against 75% of all Medical screenshots
- Tells you to do something70% of these screenshots, against 49% of all Medical screenshots
- Has a headline100% of these screenshots, against 81% of all Medical screenshots
- States a benefit56% of these screenshots, against 38% of all Medical screenshots
- Words at the top91% of these screenshots, against 75% of all Medical screenshots
- Leads with a feature71% of these screenshots, against 58% of all Medical screenshots
More in words
- Has a headline85%
- Tells you to do something73%
- Headline under five words66%
- Has a subline35%
- Headline in Title Case33%
- No words at all31%
- Headline on one line30%
- Headline over eight words26%
- Uses a number25%
- Names the app21%
- Says “I” or “my”11%
- Uses an emoji11%
- Has a kicker8%
- Headline in capitals5%
- Uses a percentage5%
- Exclaims3%
Questions, answered from the chart.
How many top Medical apps have App Store screenshots that say “you”?
Which Medical apps have App Store screenshots that say “you”?
Should my Medical app have App Store screenshots that say “you”?
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