Medical app screenshots with a command headline
The headline is a command: Track your sleep, Start a session. A command starts with a verb, so the first word is what the reader can do with the app.
From the top 100 free Medical apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
268 of the 548 Medical screenshots read (49%) do this, across 73 of the top 100 apps (73%). 9 of the top ten do it (90%), against 64 of the other 90 (71%): the top ten do it more than the rest. Of the 23 categories read so far, Medical is 18th for this. It is most common in Health & Fitness (95% of apps) and least common in Weather (45%).
12 examples from the chart.
12 of the 268 Medical app screenshots with a command headline, one from each app, the highest on the chart first.

“Connect with your care team”

“Refill and manage prescriptions for yourself and others”

“Manage Your Personal Health Records & Easily Communicate With Your Doctor’s Office”

“Search for benefits”

“Personalize notifications about your care”

“Learn about good lifestyle”

“Track your sleep therapy with your Resmed AirSense™ or AirCurve™ machine”

“Communicate with your care team and more, anywhere, antime.”

“Find local, top-rated doctors who take your insurance”

“View your lab results with MyQuest”

“Meet face to face”

“Give patients the convenient experience they demand”
Real headline examples, word for word.
The words on 40 of the 268 that carry any, as each app wrote them.
“Connect with your care team”
MyChart · #1 · screenshot 2“Refill and manage prescriptions for yourself and others”
CVS Health · #2 · screenshot 1“Manage Your Personal Health Records & Easily Communicate With Your Doctor’s Office”
healow · #3 · screenshot 1“Search for benefits”
UnitedHealthcare · #4 · screenshot 4“Personalize notifications about your care”
SimplePractice Client Portal · #5 · screenshot 4“Learn about good lifestyle”
Blood Sugar Master · #7 · screenshot 5“Track your sleep therapy with your Resmed AirSense™ or AirCurve™ machine”
myAir™ by Resmed · #8 · screenshot 1“Communicate with your care team and more, anywhere, antime.”
“Please arrive 15 minutes before your scheduled appointment time.”athenaPatient · #9 · screenshot 1“Find local, top-rated doctors who take your insurance”
Zocdoc - Find and book doctors · #10 · screenshot 1“View your lab results with MyQuest”
Receive easy-to-understand results as soon as they're available.MyQuest for Patients · #11 · screenshot 2“Meet face to face”
Telehealth by SimplePractice · #12 · screenshot 2“Give patients the convenient experience they demand”
Klara – Patient communication · #13 · screenshot 1“Search your prescription to compare prices”
GoodRx: Prescription Savings · #14 · screenshot 3“Find Care”
Explore care options and choose your doctor with confidence.Sydney Health · #15 · screenshot 5“Connect with your providers”
FollowMyHealth® · #16 · screenshot 2“Get Predictability Back in Your Day”
Watch chaos turn into rhythm. Know exactly when youll have time for a shower, a coffee, or yourself.Huckleberry: Baby Tracker · #17 · screenshot 2“Tap into the power of your plasma donation!”
The BioLife app makes donating plasma easy.BioLife Plasma Services · #20 · screenshot 1“See a doctor within minutes”
Teladoc Health · #24 · screenshot 2“Connect with your independent pharmacy”
NimbleRx · #25 · screenshot 2“ATTACH WRIST DEVICE”
Place the WatchPAT™ONE on your non-dominant wrist. Secure the band, ensuring it is snug but not too tight.WatchPAT · #26 · screenshot 6“Achieve your health goals on Ro”
Ro: Online Healthcare · #27 · screenshot 1“Make modifications‡ that work for you.”
Libre by Abbott · #29 · screenshot 3“Track Baby's Growth”
Pregnancy Tracker App - WTE · #30 · screenshot 1“Discover More About Your Dental Care.”
Aspen Dental Patient · #32 · screenshot 1“Earn CME/CE and MOC Credit from OpenEvidence.”
OpenEvidence · #33 · screenshot 4“Schedule vaccines & stay up to date on meds”
Publix Pharmacy · #35 · screenshot 2“Track your progress throughout your wear period”
MyZio · #36 · screenshot 1“Access health care tools”
VA: Health and Benefits · #37 · screenshot 2- Professionals
“Keep your business number or get a new one”
Spruce: Medical Communication · #40 · screenshot 1 “Track your baby's development”
BabyCenter Pregnancy Tracker · #41 · screenshot 2“Do the Amazing. Donate with CSL Plasma today!”
CSL Plasma · #42 · screenshot 1“Add plan details to mobile wallet”
UMR | Health · #43 · screenshot 3“Stay informed of local emergency activity in real time, sourced directly from 911 dispatch.”
PulsePoint Respond · #44 · screenshot 1- 01
“Earn and save on over 50+ products and treatments at your participating dermatologist, plastic surgeon, and medspa”
Allē · #46 · screenshot 3 “Get care when you need it”
One Medical · #47 · screenshot 1“Onboard and prepare for your sessions.”
MYIO · #48 · screenshot 1“View your lab records”
MyHealthONE · #49 · screenshot 2“Keep track of important health data”
Lilly Health™ · #50 · screenshot 3- Express Scripts® Pharmacy Benefit Services
“Manage your medication. Anytime. Anywhere.”
Express Scripts · #51 · screenshot 1 “Sign in with Your Ambra Account”
Ambra · #53 · screenshot 2
Top ten Medical apps that do it.
- #1MyChart4 of its 5 screenshots
- #2CVS Health4 of its 5 screenshots
- #3healow6 of its 6 screenshots
- #4UnitedHealthcare3 of its 6 screenshots
- #5SimplePractice Client Portal3 of its 6 screenshots
- #7Blood Sugar Master1 of its 5 screenshots
- #8myAir™ by Resmed5 of its 6 screenshots
- #9athenaPatient5 of its 6 screenshots
- #10Zocdoc - Find and book doctors5 of its 6 screenshots
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Health & Fitness | 95% 95 of 100 | 60% 342 of 574 | 10 of 10 |
| Food & Drink | 93% 93 of 100 | 55% 295 of 540 | 10 of 10 |
| Productivity | 93% 92 of 99 | 54% 299 of 551 | 10 of 10 |
| Finance | 90% 90 of 100 | 54% 311 of 581 | 7 of 10 |
| Lifestyle | 88% 88 of 100 | 58% 322 of 556 | 10 of 10 |
| Shopping | 88% 88 of 100 | 50% 281 of 562 | 9 of 10 |
| Travel | 85% 85 of 100 | 48% 267 of 561 | 9 of 10 |
| Entertainment | 84% 84 of 100 | 45% 245 of 544 | 9 of 10 |
| Music | 83% 83 of 100 | 52% 287 of 550 | 8 of 10 |
| Social Networking | 83% 83 of 100 | 50% 279 of 554 | 9 of 10 |
| Business | 82% 82 of 100 | 51% 282 of 554 | 9 of 10 |
| Sports | 82% 82 of 100 | 45% 249 of 558 | 9 of 10 |
| Navigation | 82% 81 of 99 | 48% 269 of 566 | 8 of 10 |
| Graphics & Design | 81% 80 of 99 | 39% 221 of 564 | 7 of 10 |
| Education | 80% 80 of 100 | 49% 274 of 555 | 8 of 10 |
| Reference | 78% 78 of 100 | 45% 255 of 566 | 8 of 10 |
| Games | 74% 74 of 100 | 43% 243 of 567 | 9 of 10 |
| Medical | 73% 73 of 100 | 49% 268 of 548 | 9 of 10 |
| Utilities | 73% 73 of 100 | 39% 214 of 549 | 8 of 10 |
| News | 72% 71 of 98 | 48% 248 of 517 | 10 of 10 |
| Photo & Video | 72% 72 of 100 | 40% 224 of 566 | 8 of 10 |
| Developer Tools | 56% 56 of 100 | 31% 158 of 507 | 5 of 10 |
| Weather | 45% 45 of 100 | 19% 106 of 555 | 5 of 10 |
Related tactics.
Often on the same screenshot
- Leads with a feature81% of these screenshots, against 58% of all Medical screenshots
- Words at the top95% of these screenshots, against 75% of all Medical screenshots
- Plain tone94% of these screenshots, against 75% of all Medical screenshots
- Has a headline100% of these screenshots, against 81% of all Medical screenshots
- Says “you” or “your”54% of these screenshots, against 38% of all Medical screenshots
- Phone drawn91% of these screenshots, against 83% of all Medical screenshots
More in words
- Has a headline85%
- Says “you” or “your”74%
- Headline under five words66%
- Has a subline35%
- Headline in Title Case33%
- No words at all31%
- Headline on one line30%
- Headline over eight words26%
- Uses a number25%
- Names the app21%
- Says “I” or “my”11%
- Uses an emoji11%
- Has a kicker8%
- Headline in capitals5%
- Uses a percentage5%
- Exclaims3%
Questions, answered from the chart.
How many top Medical apps have App Store screenshots with a command headline?
Which Medical apps have App Store screenshots with a command headline?
Should my Medical app have App Store screenshots with a command headline?
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