Games app screenshots with a second benefit
The second line brings something new. Two benefits fit on one screenshot when the second is set smaller, under the first.
From the top 100 free Games apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
Apps that do it
8% 8 of 100
Screenshots that do it
2% 10 of 567
The top ten
0 of 10 against 8 of the other 90
10 of the 567 Games screenshots read (2%) do this, across 8 of the top 100 apps (8%). 0 of the top ten do it (0%), against 8 of the other 90 (9%): the top ten do it about as often as the rest. Of the 23 categories read so far, Games is 23rd for this. It is most common in Finance (36% of apps) and least common in Games (8%).
All 10 examples from the chart.
Every one of the Games app screenshots with a second benefit on the chart, the highest app first.
“FREE THE BLUE ARROW”
“BONUS WIN 16,937.21”
“SUPER HARD LEVEL”
“NO ADS Relaxing”
“AMAZING!”
“Explore satisfying Worlds”
“NEW”
“EXCLUSIVE GAMES”
“TRAIN YOUR BRAIN”
“SPIN MORE”
Real headline examples, word for word.
The words on all 10 that carry any, as each app wrote them.
“FREE THE BLUE ARROW”
Level 326Amaze GO! · #14 · screenshot 3“BONUS WIN 16,937.21”
HIT THE JACKPOT WIN REAL CASHTang Luck: Casino Slots · #24 · screenshot 1“SUPER HARD LEVEL”
CHALLENGE YOURSELF!Sand Blocks: Drop Puzzle · #28 · screenshot 4“NO ADS Relaxing”
EnjoyTasty Travels: Merge Game · #31 · screenshot 3“AMAZING!”
LEARN NEW WORDS!Word Search Explorer® · #49 · screenshot 3“Explore satisfying Worlds”
Tropical GetawaysWoodoku Blast: Block Puzzle · #68 · screenshot 4“NEW”
TOURNAMENTToon Blast · #79 · screenshot 3“EXCLUSIVE GAMES”
& All-time favortiesCrownCoins Casino · #100 · screenshot 2“TRAIN YOUR BRAIN”
Level 2499Amaze GO! · #14 · screenshot 5“SPIN MORE”
UNLOCK ENDLESS REWARDSTang Luck: Casino Slots · #24 · screenshot 6
Top ten Games apps that do it.
None of the top ten do. The highest app on the chart that does is Amaze GO!, at #14.
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Finance | 36% 36 of 100 | 8% 46 of 581 | 4 of 10 |
| Shopping | 30% 30 of 100 | 7% 39 of 562 | 3 of 10 |
| Music | 23% 23 of 100 | 5% 27 of 550 | 1 of 10 |
| Utilities | 22% 22 of 100 | 5% 28 of 549 | 2 of 10 |
| Entertainment | 20% 20 of 100 | 5% 28 of 544 | 4 of 10 |
| Graphics & Design | 19% 19 of 99 | 4% 25 of 564 | 2 of 10 |
| Social Networking | 19% 19 of 100 | 5% 25 of 554 | 2 of 10 |
| Food & Drink | 18% 18 of 100 | 4% 23 of 540 | 1 of 10 |
| Productivity | 17% 17 of 99 | 4% 23 of 551 | 0 of 10 |
| News | 16% 16 of 98 | 4% 21 of 517 | 0 of 10 |
| Health & Fitness | 16% 16 of 100 | 4% 23 of 574 | 0 of 10 |
| Reference | 16% 16 of 100 | 4% 22 of 566 | 1 of 10 |
| Business | 15% 15 of 100 | 4% 20 of 554 | 1 of 10 |
| Education | 15% 15 of 100 | 4% 21 of 555 | 1 of 10 |
| Photo & Video | 15% 15 of 100 | 4% 22 of 566 | 2 of 10 |
| Sports | 14% 14 of 100 | 3% 16 of 558 | 2 of 10 |
| Medical | 13% 13 of 100 | 3% 16 of 548 | 0 of 10 |
| Weather | 12% 12 of 100 | 3% 16 of 555 | 2 of 10 |
| Lifestyle | 11% 11 of 100 | 3% 14 of 556 | 2 of 10 |
| Travel | 11% 11 of 100 | 2% 13 of 561 | 1 of 10 |
| Developer Tools | 10% 10 of 100 | 3% 14 of 507 | 1 of 10 |
| Navigation | 8% 8 of 99 | 2% 9 of 566 | 0 of 10 |
| Games | 8% 8 of 100 | 2% 10 of 567 | 0 of 10 |
Related tactics.
Often on the same screenshot
- Has a subline100% of these screenshots, against 10% of all Games screenshots
- States a benefit60% of these screenshots, against 24% of all Games screenshots
- Orange60% of these screenshots, against 28% of all Games screenshots
- A word in a different colour50% of these screenshots, against 24% of all Games screenshots
- Has a headline100% of these screenshots, against 76% of all Games screenshots
- Uses a number30% of these screenshots, against 7% of all Games screenshots
More in meaning
- Leads with a feature71%
- Plain tone66%
- States a benefit59%
- Playful tone48%
- Urgent tone19%
- Leads with an outcome17%
- Asks for an action12%
- Leads with trust11%
- Leads with what is new10%
- Subline explains the headline9%
- Premium tone7%
- Names its audience6%
- Compares with something3%
- Leads with a problem3%
- Leads with price1%
- Leads with who it is for1%
Questions, answered from the chart.
How many top Games apps have App Store screenshots with a second benefit?
8 of the top 100 Games apps (8%) have at least one, and 10 of their 567 screenshots (2%) do it. Counted from the US App Store’s top free chart on October 9, 2026.
Which Games apps have App Store screenshots with a second benefit?
None of the top ten do. The highest on the chart: Amaze GO! (#14), Tang Luck: Casino Slots (#24), Sand Blocks: Drop Puzzle (#28), Tasty Travels: Merge Game (#31) and Word Search Explorer® (#49), and 3 more.
Should my Games app have App Store screenshots with a second benefit?
The chart shows who does it, not whether it would work for your app. 0 of the top ten Games apps do it (0%), against 8 of the other 90 (9%), so the top ten do it about as often as the rest. Ten apps is a small group, so read that as a description of this chart and not as a rule.
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