Games app screenshots with a subheadline
A second, smaller line under the headline. The headline can stay short while the smaller line carries the detail.
From the top 100 free Games apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
54 of the 567 Games screenshots read (10%) do this, across 18 of the top 100 apps (18%). 1 of the top ten do it (10%), against 17 of the other 90 (19%): the top ten do it about as often as the rest. Of the 23 categories read so far, Games is 23rd for this. It is most common in Finance (69% of apps) and least common in Games (18%).
12 examples from the chart.
12 of the 54 Games app screenshots with a subheadline, one from each app, the highest on the chart first.

“MULTIPLE WAYS TO PLAY”

“Clean the dormitory”

“FREE THE BLUE ARROW”

“BONUS WIN 16,937.21”

“SUPER HARD LEVEL”

“NO ADS Relaxing”

“$15M+”

“COMPETE”

“AMAZING!”

“100% INSTANT BUYBACK”

“Explore satisfying Worlds”

“Word Chain”
Real headline examples, word for word.
The words on 40 of the 54 that carry any, as each app wrote them.
“MULTIPLE WAYS TO PLAY”
Play Classic 6, Full 12 or compete 1v1!All Dubs · #10 · screenshot 1“Clean the dormitory”
02:48Brain Puzzle 3: Crazy Mind · #13 · screenshot 1“FREE THE BLUE ARROW”
Level 326Amaze GO! · #14 · screenshot 3“BONUS WIN 16,937.21”
HIT THE JACKPOT WIN REAL CASHTang Luck: Casino Slots · #24 · screenshot 1“SUPER HARD LEVEL”
CHALLENGE YOURSELF!Sand Blocks: Drop Puzzle · #28 · screenshot 4“NO ADS Relaxing”
EnjoyTasty Travels: Merge Game · #31 · screenshot 3“$15M+”
in payoutsTriumph Arcade · #32 · screenshot 1“COMPETE”
1 BUILD CANDY KINGDOM 2 ATTACK JENNY'S KINGDOM 3 STEAL TOM'S COINS 4 BLOCK DAVE'S ATTACK 5 RAID AMY'S VAULTDice Dreams™ · #34 · screenshot 4“AMAZING!”
LEARN NEW WORDS!Word Search Explorer® · #49 · screenshot 3- Sell Cards Instantly at
“100% INSTANT BUYBACK”
Sell any card instantly at full market value. Zero fees everywhere.CrownCards - Trading Cards · #64 · screenshot 4 “Explore satisfying Worlds”
Tropical GetawaysWoodoku Blast: Block Puzzle · #68 · screenshot 4“Word Chain”
Link the words, build the chain.Everyday Puzzles: Mini Games · #74 · screenshot 2“NEW”
TOURNAMENTToon Blast · #79 · screenshot 3“OPEN PACKS”
Pokémon & Sports Cards Worth Up To $25,000Packz · #80 · screenshot 1“Help them clean the dorm”
1/10 05:20Brain Puzzle 2: Logic Twist · #82 · screenshot 1“TWO WAYS TO PLAY”
Classic with full stats, or pure HoopIQ from memory.82-0.com · #86 · screenshot 1“Swap Tiles”
To Complete ImagesPicture Blast Solitaire · #94 · screenshot 1“#1 SOCIAL CASINO”
In the USCrownCoins Casino · #100 · screenshot 1“SPIN FOR YOUR SQUAD”
Draw a team and a decade, then draft a legend.All Dubs · #10 · screenshot 2“Hide the dorm mess”
02:48Brain Puzzle 3: Crazy Mind · #13 · screenshot 2“TRAIN YOUR BRAIN”
Level 2499Amaze GO! · #14 · screenshot 5“MULTIPLE”
REWARDS & COUPONSTang Luck: Casino Slots · #24 · screenshot 4“Secret Word”
The smaller the number, the closer your guessEveryday Puzzles: Mini Games · #74 · screenshot 3“SELL YOUR CARDS BACK”
Instant buyback offers based on fair market valuePackz · #80 · screenshot 2“So long, Summer Scald!”
1/10 05:20Brain Puzzle 2: Logic Twist · #82 · screenshot 3“SPIN FOR YOUR SQUAD”
Draw a team and a decade, then draft a legend.82-0.com · #86 · screenshot 2“Keep Matching”
New pieces drop from the decksPicture Blast Solitaire · #94 · screenshot 2“EXCLUSIVE GAMES”
& All-time favortiesCrownCoins Casino · #100 · screenshot 2“DRAFT WITH FULL STATS”
Compare the numbers and build the perfect roster.All Dubs · #10 · screenshot 3“Glow-Up Comeback”
02:48Brain Puzzle 3: Crazy Mind · #13 · screenshot 3“SPIN MORE”
UNLOCK ENDLESS REWARDSTang Luck: Casino Slots · #24 · screenshot 6“Consensus”
Guess the most popular answersEveryday Puzzles: Mini Games · #74 · screenshot 4“...OR SHIP THEM OUT”
Express shipping on every cardPackz · #80 · screenshot 3“Help them cool down”
1/10 05:20Brain Puzzle 2: Logic Twist · #82 · screenshot 5“DRAFT WITH FULL STATS”
Compare the numbers and build the perfect roster.82-0.com · #86 · screenshot 3“Story Mode”
Fall In Love With Every StoryPicture Blast Solitaire · #94 · screenshot 3“LEGIT, SAFE AND SECURE”
Upon signup, for new users only No Purchase necessary. Void where prohibited by law. 19+, except per T&Cs.CrownCoins Casino · #100 · screenshot 6“BUILD YOUR LEGACY”
Track every game, your best score and record.All Dubs · #10 · screenshot 4“Help the girl clean the room”
02:48Brain Puzzle 3: Crazy Mind · #13 · screenshot 4“Connected”
Group related wordsEveryday Puzzles: Mini Games · #74 · screenshot 5
Top ten Games apps that do it.
- #10All Dubs6 of its 6 screenshots
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Finance | 69% 69 of 100 | 42% 246 of 581 | 8 of 10 |
| Shopping | 67% 67 of 100 | 43% 242 of 562 | 6 of 10 |
| Food & Drink | 63% 63 of 100 | 36% 196 of 540 | 7 of 10 |
| Social Networking | 53% 53 of 100 | 29% 163 of 554 | 5 of 10 |
| Sports | 53% 53 of 100 | 28% 158 of 558 | 7 of 10 |
| Utilities | 53% 53 of 100 | 28% 153 of 549 | 5 of 10 |
| Graphics & Design | 51% 50 of 99 | 23% 130 of 564 | 6 of 10 |
| Photo & Video | 49% 49 of 100 | 25% 141 of 566 | 6 of 10 |
| Reference | 48% 48 of 100 | 32% 181 of 566 | 6 of 10 |
| Travel | 48% 48 of 100 | 25% 143 of 561 | 1 of 10 |
| Music | 47% 47 of 100 | 18% 101 of 550 | 3 of 10 |
| Business | 46% 46 of 100 | 21% 116 of 554 | 5 of 10 |
| Entertainment | 46% 46 of 100 | 26% 139 of 544 | 5 of 10 |
| Lifestyle | 45% 45 of 100 | 21% 115 of 556 | 7 of 10 |
| News | 45% 44 of 98 | 26% 133 of 517 | 1 of 10 |
| Navigation | 42% 42 of 99 | 20% 115 of 566 | 2 of 10 |
| Education | 42% 42 of 100 | 17% 97 of 555 | 4 of 10 |
| Developer Tools | 40% 40 of 100 | 27% 138 of 507 | 3 of 10 |
| Health & Fitness | 39% 39 of 100 | 18% 105 of 574 | 3 of 10 |
| Productivity | 38% 38 of 99 | 20% 108 of 551 | 1 of 10 |
| Weather | 37% 37 of 100 | 21% 115 of 555 | 4 of 10 |
| Medical | 35% 35 of 100 | 17% 93 of 548 | 1 of 10 |
| Games | 18% 18 of 100 | 10% 54 of 567 | 1 of 10 |
Related tactics.
Often on the same screenshot
- Subline explains the headline57% of these screenshots, against 5% of all Games screenshots
- Phone drawn57% of these screenshots, against 20% of all Games screenshots
- Whole phone shown46% of these screenshots, against 15% of all Games screenshots
- Uses a number35% of these screenshots, against 7% of all Games screenshots
- Words at the top54% of these screenshots, against 27% of all Games screenshots
- App icon shown35% of these screenshots, against 9% of all Games screenshots
More in words
- Has a headline82%
- Headline under five words81%
- Tells you to do something74%
- Headline in capitals57%
- Headline on one line51%
- No words at all37%
- Exclaims36%
- Says “you” or “your”31%
- Uses a number24%
- Headline in Title Case19%
- Has a kicker7%
- Headline over eight words5%
- Names the app5%
- Asks a question3%
- Uses an emoji3%
- Says “I” or “my”2%
- Uses a percentage2%
- Names another app1%
Questions, answered from the chart.
How many top Games apps have App Store screenshots with a subheadline?
Which Games apps have App Store screenshots with a subheadline?
Should my Games app have App Store screenshots with a subheadline?
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