Sports app screenshots with a subheadline
A second, smaller line under the headline. The headline can stay short while the smaller line carries the detail.
From the top 100 free Sports apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
158 of the 558 Sports screenshots read (28%) do this, across 53 of the top 100 apps (53%). 7 of the top ten do it (70%), against 46 of the other 90 (51%): the top ten do it more than the rest. Of the 23 categories read so far, Sports is 4th for this. It is most common in Finance (69% of apps) and least common in Games (18%).
12 examples from the chart.
12 of the 158 Sports app screenshots with a subheadline, one from each app, the highest on the chart first.

“#1 SPORTSBOOK FOR LIVE BETTING”

“Deposit $10 Get $50”

“Your Teams. Your Fights. One Home.”

“GET $250”

“PLAY $5 GET $150”

“GET UP TO $1,000 IN BONUS FUNDS”

“FREE SHIPPING + RETURNS”

“BET $20 GET $350”

“1000X YOUR MONEY”

“SPEND 10 GET 100 IN BONUS PLAY”

“CHANGE THE WAY YOU SEE THE GAME”

“WATCH LIVE LOCAL AND PRIMETIME GAMES ON MOBILE WITH NFL+”
Real headline examples, word for word.
The words on 40 of the 158 that carry any, as each app wrote them.
“#1 SPORTSBOOK FOR LIVE BETTING”
*Based on available live market dataDraftKings: Sports & Casino · #1 · screenshot 1“Deposit $10 Get $50”
in Trade CreditsNovig: Prediction Market · #2 · screenshot 1“Your Teams. Your Fights. One Home.”
Subject to AvailabilityDAZN: Stream Live Sports · #3 · screenshot 1“GET $250”
IN BONUS BETS - GUARANTEED WHEN YOU BET $5 FOR 5 DAYSFanDuel Sportsbook & Casino · #4 · screenshot 2“PLAY $5 GET $150”
In Bonus Lineups If You WinPrizePicks - Sports Picks · #5 · screenshot 1“GET UP TO $1,000 IN BONUS FUNDS”
WITH A 50% MATCH ON YOUR FIRST DEPOSITUnderdog: Sports, Games & Rips · #6 · screenshot 1“FREE SHIPPING + RETURNS”
*Order minimums applyFanatics: Shop NFL, NBA & MLB · #10 · screenshot 1“BET $20 GET $350”
in FanCash over 7 days.Fanatics Sports & Casino · #11 · screenshot 1“1000X YOUR MONEY”
Must be 21+ to play.Betr - Sports & Gaming · #12 · screenshot 1- COURTSIDE
“SPEND 10 GET 100 IN BONUS PLAY”
50 IN BONUS PICKS + 50 IN BONUS SPINSCourtside - Social Sportsbook · #14 · screenshot 1 “CHANGE THE WAY YOU SEE THE GAME”
Hudl helps athletes, coaches and fans get more out of every game, with video, data and more, all in one place.Hudl · #16 · screenshot 1“WATCH LIVE LOCAL AND PRIMETIME GAMES ON MOBILE WITH NFL+”
Subscription required for NFL+NFL · #17 · screenshot 2“BET $10 GET $200”
IN BONUS BETS WIN OR LOSEbet365 - Sportsbook & Casino · #19 · screenshot 1“COWBOYS HUB”
STATS & ANALYSIS BREAKING NEWS PODCASTS HIGHLIGHTS PRESS CONFERENCESDallas Cowboys · #20 · screenshot 2“GET $100”
IN BONUS BETSHard Rock Bet Sportsbook · #22 · screenshot 1“MLB”
The Official AppMLB · #23 · screenshot 1“ELEVATE YOUR TEAM CULTURE”
#1 Communication Platform for High School AthleticssportsYou · #24 · screenshot 1“FOOTBALL, BASEBALL, MMA, CRYPTO, AND MORE”
LIVE IN CA, FL, GA, TX AND OTHER SELECT STATESDraftKings Predictions · #25 · screenshot 1“Exclusive Welcome Offers For New Players”
DOWNLOAD NOWBetMGM - Sportsbook & Casino · #29 · screenshot 2“WATCH EVERY MOMENT”
Of Your Favorite High School Athlete LiveNFHS Network · #30 · screenshot 1“LIVE REFS ENSURE LEGIT GAMES”
#1 RATED ESPORTS APP1v1Me - Esports Staking · #31 · screenshot 5“FIND EVENTS”
Search by school, organization, event name, or zip code to find events, games, or performances.Hometown Fan · #41 · screenshot 2“SINGLE APP SCOUTING EFFICIENCY”
DOWNLOAD TO DEMO THE FREE MOULTRIE MOBILE® APP TODAYMoultrie · #42 · screenshot 2- PICK6 PARDON
“$6.4M+ SAVED”
NO PENALTY FOR AN EARLY EXITPick6 DraftKings Sports Picks · #43 · screenshot 2 “Authentic & verified”
Every card is authenticated and verified before it’s listed.Fanatics Collect · #45 · screenshot 2“WE'VE HAD SOME WORK DONE”
TRY OUR NEW AND IMPROVED APPCaesars Sportsbook & Casino · #46 · screenshot 1“GET UP TO 250”
IN BONUS PLAYFliff - Sports & Casino · #47 · screenshot 1“GameZone”
Fresh Ways to Play & WinNHL · #50 · screenshot 3“Play $5, Get $50”
ON SIGN-UPDabble - Real Money Pick 'Em · #52 · screenshot 1“INVITE A GUARDIAN”
to keep your family updatedSportsEngine - Team management · #55 · screenshot 4“Seamless Scheduling”
Run the season, not the calendar.TeamSnap · #56 · screenshot 2“DISCOVER TOP CAPPERS”
Find more ways to win with featured and trending cappersWinible: Expert Sports Picks · #58 · screenshot 1“Local info”
Find the best fishing spots near youFishbrain - Fishing App · #60 · screenshot 2“The everything sports betting app.”
All your bets and friends in one place.Pikkit: Sports Betting Tracker · #63 · screenshot 1“FIND WHAT YOU NEED”
Find dining, retail, and rentals with interactive mapsIkon Pass · #67 · screenshot 3“RealTime Fantasy Sports YOUR LEAGUE. YOUR WAY.”
Manage your team, track scores, and compete on the goRTSports · #69 · screenshot 1“MORE LEGS. SAME EDGE.”
Introducing Parlay Mode on ProphetX. Build multi-leg parlays with the best prices in sports.ProphetX Prediction Market · #70 · screenshot 1“WELCOME TO INTUIT DOME”
LA’s newest music venue and home to the LA ClippersLA Clippers + Intuit Dome · #71 · screenshot 1“CONVENIENCE”
Buying a license and checking game have never been easierMN DNR Licensing · #72 · screenshot 2- BRAWLER
“BOXING COACH IN YOUR POCKET.”
AI boxing training, scored like a game.BRAWLER- Future of Boxing · #76 · screenshot 1
Top ten Sports apps that do it.
- #1DraftKings: Sports & Casino4 of its 6 screenshots
- #2Novig: Prediction Market5 of its 6 screenshots
- #3DAZN: Stream Live Sports2 of its 6 screenshots
- #4FanDuel Sportsbook & Casino2 of its 6 screenshots
- #5PrizePicks - Sports Picks5 of its 6 screenshots
- #6Underdog: Sports, Games & Rips2 of its 6 screenshots
- #10Fanatics: Shop NFL, NBA & MLB1 of its 6 screenshots
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Finance | 69% 69 of 100 | 42% 246 of 581 | 8 of 10 |
| Shopping | 67% 67 of 100 | 43% 242 of 562 | 6 of 10 |
| Food & Drink | 63% 63 of 100 | 36% 196 of 540 | 7 of 10 |
| Social Networking | 53% 53 of 100 | 29% 163 of 554 | 5 of 10 |
| Sports | 53% 53 of 100 | 28% 158 of 558 | 7 of 10 |
| Utilities | 53% 53 of 100 | 28% 153 of 549 | 5 of 10 |
| Graphics & Design | 51% 50 of 99 | 23% 130 of 564 | 6 of 10 |
| Photo & Video | 49% 49 of 100 | 25% 141 of 566 | 6 of 10 |
| Reference | 48% 48 of 100 | 32% 181 of 566 | 6 of 10 |
| Travel | 48% 48 of 100 | 25% 143 of 561 | 1 of 10 |
| Music | 47% 47 of 100 | 18% 101 of 550 | 3 of 10 |
| Business | 46% 46 of 100 | 21% 116 of 554 | 5 of 10 |
| Entertainment | 46% 46 of 100 | 26% 139 of 544 | 5 of 10 |
| Lifestyle | 45% 45 of 100 | 21% 115 of 556 | 7 of 10 |
| News | 45% 44 of 98 | 26% 133 of 517 | 1 of 10 |
| Navigation | 42% 42 of 99 | 20% 115 of 566 | 2 of 10 |
| Education | 42% 42 of 100 | 17% 97 of 555 | 4 of 10 |
| Developer Tools | 40% 40 of 100 | 27% 138 of 507 | 3 of 10 |
| Health & Fitness | 39% 39 of 100 | 18% 105 of 574 | 3 of 10 |
| Productivity | 38% 38 of 99 | 20% 108 of 551 | 1 of 10 |
| Weather | 37% 37 of 100 | 21% 115 of 555 | 4 of 10 |
| Medical | 35% 35 of 100 | 17% 93 of 548 | 1 of 10 |
| Games | 18% 18 of 100 | 10% 54 of 567 | 1 of 10 |
Related tactics.
Often on the same screenshot
- Subline explains the headline81% of these screenshots, against 23% of all Sports screenshots
- Headline readable at thumbnail size63% of these screenshots, against 34% of all Sports screenshots
- Headline under five words75% of these screenshots, against 49% of all Sports screenshots
- States a benefit56% of these screenshots, against 41% of all Sports screenshots
- High contrast words54% of these screenshots, against 41% of all Sports screenshots
- Headline in capitals63% of these screenshots, against 50% of all Sports screenshots
More in words
- Has a headline95%
- Headline under five words82%
- Tells you to do something82%
- Says “you” or “your”74%
- Headline in capitals57%
- Uses a number34%
- Headline on one line24%
- Names the app24%
- Has a kicker21%
- Headline in Title Case20%
- Headline over eight words17%
- No words at all15%
- Says “I” or “my”8%
- Uses an emoji6%
- Asks a question4%
- Names another app3%
- Uses a percentage2%
- Exclaims1%
Questions, answered from the chart.
How many top Sports apps have App Store screenshots with a subheadline?
Which Sports apps have App Store screenshots with a subheadline?
Should my Sports app have App Store screenshots with a subheadline?
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