Sports app screenshots that make a comparison
Better than, unlike, instead of. A comparison borrows what the reader already knows: the old way, the usual price, the other kind of app.
From the top 100 free Sports apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
Apps that do it
14% 14 of 100
Screenshots that do it
3% 15 of 558
The top ten
1 of 10 against 13 of the other 90
15 of the 558 Sports screenshots read (3%) do this, across 14 of the top 100 apps (14%). 1 of the top ten do it (10%), against 13 of the other 90 (14%): the top ten do it about as often as the rest. Of the 23 categories read so far, Sports is 3rd for this. It is most common in Finance (17% of apps) and least common in Travel (2%).
12 examples from the chart.
12 of the 15 Sports app screenshots that make a comparison, one from each app, the highest on the chart first.
“#1 SPORTSBOOK FOR LIVE BETTING”
“THE ONLY SPORTSBOOK TO REWARD EVERY BET”
“NOW THE SAFEST LEAD IN SPORTS”
“The #1 place for live baseball”
“ELEVATE YOUR TEAM CULTURE”
“LIVE REFS ENSURE LEGIT GAMES”
“THE BEST PARENT EXPERIENCE IN YOUTH SPORTS”
“Spot the Patterns Others Miss”
“THE ONLY SPORTSBOOK ENHANCED WITH CAESARS REWARDS®”
“#1 SOCIAL SPORTSBOOK”
“Seamless Scheduling”
“THE ONLY SPORTS APP YOU NEED”
Real headline examples, word for word.
The words on all 15 that carry any, as each app wrote them.
“#1 SPORTSBOOK FOR LIVE BETTING”
*Based on available live market dataDraftKings: Sports & Casino · #1 · screenshot 1“THE ONLY SPORTSBOOK TO REWARD EVERY BET”
Fanatics Sports & Casino · #11 · screenshot 2“NOW THE SAFEST LEAD IN SPORTS”
bet365 - Sportsbook & Casino · #19 · screenshot 3“The #1 place for live baseball”
MLB · #23 · screenshot 2“ELEVATE YOUR TEAM CULTURE”
#1 Communication Platform for High School AthleticssportsYou · #24 · screenshot 1“LIVE REFS ENSURE LEGIT GAMES”
#1 RATED ESPORTS APP1v1Me - Esports Staking · #31 · screenshot 5- TEAMSNAP ONE
“THE BEST PARENT EXPERIENCE IN YOUTH SPORTS”
TeamSnap ONE · #33 · screenshot 1 “Spot the Patterns Others Miss”
Linemate: Find Your Next Bet · #35 · screenshot 3“THE ONLY SPORTSBOOK ENHANCED WITH CAESARS REWARDS®”
Caesars Sportsbook & Casino · #46 · screenshot 4“#1 SOCIAL SPORTSBOOK”
Fliff - Sports & Casino · #47 · screenshot 2“Seamless Scheduling”
Run the season, not the calendar.TeamSnap · #56 · screenshot 2“THE ONLY SPORTS APP YOU NEED”
theScore: Sports News & Scores · #75 · screenshot 1- THE HOME FOR THE HOBBY®
“FASTEST + MOST ACCURATE CARD SCANNER APP”
LUDEX Sports Card Scanner +TCG · #82 · screenshot 1 “Best App For Hunters”
OUTDOOR LIFEHuntStand: GPS Maps & Tools · #95 · screenshot 4“the best hunting app for landowners”
GEARJUNKIE.COMHuntStand: GPS Maps & Tools · #95 · screenshot 6
Top ten Sports apps that do it.
- #1DraftKings: Sports & Casino1 of its 6 screenshots
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Finance | 17% 17 of 100 | 3% 18 of 581 | 1 of 10 |
| Education | 16% 16 of 100 | 3% 18 of 555 | 4 of 10 |
| Sports | 14% 14 of 100 | 3% 15 of 558 | 1 of 10 |
| Weather | 11% 11 of 100 | 2% 11 of 555 | 3 of 10 |
| News | 9% 9 of 98 | 2% 9 of 517 | 0 of 10 |
| Productivity | 9% 9 of 99 | 2% 11 of 551 | 2 of 10 |
| Food & Drink | 9% 9 of 100 | 2% 9 of 540 | 2 of 10 |
| Reference | 9% 9 of 100 | 2% 11 of 566 | 1 of 10 |
| Social Networking | 9% 9 of 100 | 2% 9 of 554 | 0 of 10 |
| Music | 8% 8 of 100 | 1% 8 of 550 | 1 of 10 |
| Health & Fitness | 7% 7 of 100 | 1% 7 of 574 | 1 of 10 |
| Lifestyle | 7% 7 of 100 | 1% 7 of 556 | 1 of 10 |
| Graphics & Design | 6% 6 of 99 | 1% 6 of 564 | 0 of 10 |
| Business | 6% 6 of 100 | 1% 6 of 554 | 1 of 10 |
| Navigation | 5% 5 of 99 | 1% 5 of 566 | 0 of 10 |
| Medical | 5% 5 of 100 | 1% 6 of 548 | 0 of 10 |
| Photo & Video | 5% 5 of 100 | 1% 5 of 566 | 1 of 10 |
| Utilities | 5% 5 of 100 | 1% 5 of 549 | 0 of 10 |
| Entertainment | 4% 4 of 100 | 1% 4 of 544 | 0 of 10 |
| Shopping | 4% 4 of 100 | 1% 4 of 562 | 0 of 10 |
| Developer Tools | 3% 3 of 100 | 1% 3 of 507 | 0 of 10 |
| Games | 3% 3 of 100 | 1% 3 of 567 | 0 of 10 |
| Travel | 2% 2 of 100 | under 1% 2 of 561 | 0 of 10 |
Related tactics.
Often on the same screenshot
- Ranking claim87% of these screenshots, against 6% of all Sports screenshots
- Uses a number33% of these screenshots, against 10% of all Sports screenshots
- Names its audience27% of these screenshots, against 7% of all Sports screenshots
- States a benefit60% of these screenshots, against 41% of all Sports screenshots
- Photo background33% of these screenshots, against 16% of all Sports screenshots
- Headline in capitals67% of these screenshots, against 50% of all Sports screenshots
More in meaning
- Plain tone95%
- Leads with a feature89%
- States a benefit84%
- Subline explains the headline47%
- Names its audience32%
- Urgent tone22%
- Playful tone16%
- Subline adds a second benefit14%
- Leads with price13%
- Asks for an action12%
- Leads with an outcome12%
- Premium tone10%
- Leads with trust6%
- Leads with what is new6%
- Leads with who it is for6%
- Technical tone5%
- Leads with a problem1%
Questions, answered from the chart.
How many top Sports apps have App Store screenshots that make a comparison?
14 of the top 100 Sports apps (14%) have at least one, and 15 of their 558 screenshots (3%) do it. Counted from the US App Store’s top free chart on October 9, 2026.
Which Sports apps have App Store screenshots that make a comparison?
In the top ten: DraftKings: Sports & Casino (#1). Further down the chart: Fanatics Sports & Casino (#11), bet365 - Sportsbook & Casino (#19), MLB (#23), sportsYou (#24) and 1v1Me - Esports Staking (#31), and 8 more.
Should my Sports app have App Store screenshots that make a comparison?
The chart shows who does it, not whether it would work for your app. 1 of the top ten Sports apps do it (10%), against 13 of the other 90 (14%), so the top ten do it about as often as the rest. Ten apps is a small group, so read that as a description of this chart and not as a rule.
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