Purple App Store screenshots
Purple is the main colour.
From the top free apps in 23 categories of the US App Store, last read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
Apps that do it
9% 211 of 2295
Screenshots that do it
5% 582 of 12745
The top tens
20 of 230 against 191 of the other 2065
582 of the 12745 screenshots read (5%) do this, across 211 of the 2295 top apps in 23 App Store categories (9%). 20 of the 230 apps in a top ten do it (9%), against 191 of the other 2065 (9%): the top ten do it about as often as the rest. It is most common in Graphics & Design (24% of apps) and least common in Weather (1%).
By category, most to least.
The share of each category’s top apps with purple App Store screenshots. Each category opens its own page, with every example and headline.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Graphics & Design | 24% 24 of 99 | 7% 38 of 564 | 2 of 10 |
| Education | 19% 19 of 100 | 8% 47 of 555 | 3 of 10 |
| Music | 17% 17 of 100 | 12% 65 of 550 | 2 of 10 |
| Social Networking | 17% 17 of 100 | 7% 40 of 554 | 2 of 10 |
| Entertainment | 14% 14 of 100 | 8% 43 of 544 | 1 of 10 |
| Games | 14% 14 of 100 | 5% 27 of 567 | 0 of 10 |
| Lifestyle | 12% 12 of 100 | 7% 39 of 556 | 0 of 10 |
| Utilities | 11% 11 of 100 | 9% 50 of 549 | 1 of 10 |
| Business | 9% 9 of 100 | 4% 24 of 554 | 0 of 10 |
| Finance | 9% 9 of 100 | 4% 24 of 581 | 0 of 10 |
| Medical | 9% 9 of 100 | 5% 28 of 548 | 2 of 10 |
| Health & Fitness | 8% 8 of 100 | 6% 36 of 574 | 3 of 10 |
| Photo & Video | 7% 7 of 100 | 2% 13 of 566 | 1 of 10 |
| Sports | 7% 7 of 100 | 4% 20 of 558 | 0 of 10 |
| Productivity | 6% 6 of 99 | 3% 16 of 551 | 1 of 10 |
| Food & Drink | 6% 6 of 100 | 3% 14 of 540 | 1 of 10 |
| Shopping | 6% 6 of 100 | 3% 19 of 562 | 0 of 10 |
| News | 4% 4 of 98 | 1% 7 of 517 | 0 of 10 |
| Reference | 4% 4 of 100 | 3% 15 of 566 | 0 of 10 |
| Travel | 3% 3 of 100 | 1% 6 of 561 | 0 of 10 |
| Navigation | 2% 2 of 99 | 1% 8 of 566 | 0 of 10 |
| Developer Tools | 2% 2 of 100 | under 1% 2 of 507 | 0 of 10 |
| Weather | 1% 1 of 100 | under 1% 1 of 555 | 1 of 10 |
Examples from each category.
Up to 6 from each category, from the apps highest on its chart.
Graphics & Design 38 examples · 24% of apps
“Smiley 4K Live Wallpapers”
“Live & Still Wallpapers”
“Cute & Cozy Themes”
“Create a recognizable brand across content”
“My Gallery”
“Custom App Icons”
Education 47 examples · 19% of apps
“fun, bite-sized lessons”
“Everything you need to stay involved”
“Turn your notes into flashcards, practice tests, and study guides”
“You can learn Anything”
“Play, create and host with Kahoot!”
“Improve with Instant Feedback”
Music 65 examples · 17% of apps
“Sound is power.”
“Record and edit on the fly”
“Connect to 65,000 jukeboxes”
“YOUR OFFICIAL FESTIVAL COMPANION”
“Feel more confident with every song”
Social Networking 40 examples · 17% of apps
“Powerful”
“Know where they are in real time”
“Unlimited talk & text”
“THE APP TO MAKE FRIENDS”
“Find your people”
“Authenticity Wins Join Taimi For Better Connections”
Entertainment 43 examples · 14% of apps
“Play games on TV, with your phone as the controller.”
“Earn real money playing games!”
“The official Roku remote, always in your hand”
“ENTERTAINMENT”
“CATCH UP WITH HIGHLIGHTS”
“Track Rewards”
Games 27 examples · 14% of apps
“HOT ARTISTS AVAILABLE”
“CHALLENGE YOURSELF!”
“SECURE AND SMOOTH REDEMPTION”
“Open Real Card Packs VALUED UP TO $100,000!”
“BINGO CA$H”
Lifestyle 39 examples · 12% of apps
“No Fake”
“Vibe with 35M people”
“Reschedule hassle-free”
“The most accurate rate”
“Find others who share the same desires.”
“Spend 5 minutes with our Rental Matchmaker Quiz”
Utilities 50 examples · 11% of apps
“Universal Remote For All TV Brands”
“Find all your Xfinity services,”
“Your Epic Games account on the go”
“Swipe Left to Delete”
“Designed for Samsung TVs”
“Universal TV Remote”
Business 24 examples · 9% of apps
“Track, ship, and manage your packages from anywhere.”
“Make your layout work for you”
“BUILD & SHARE SCHEDULES IN MINUTES.”
“Send payment links, invoices, and more”
“Get smart on salary”
“Make money on social media”
Finance 24 examples · 9% of apps
“Your everyday money app”
“Pay later where you want”
“100% FREE BANKING. FINALLY.”
“Secure”
“Rent pay, your way.”
“Rewards and benefits”
Medical 28 examples · 9% of apps
“Take care of your loved ones”
“Communicate with your care team and more, anywhere, antime.”
“Supportive Tools”
“Track Baby Feedings”
“Know what’s covered”
Health & Fitness 36 examples · 8% of apps
“PROGRESS STARTS HERE”
“Predict your next period”
“WALK TO EARN”
“Become a morning person”
“Streaks & Goal History”
“Predict your next period”
Photo & Video 13 examples · 7% of apps
“Trending styles”
“Discover new streams, clips, and stories”
“Your creative partner”
“D3D”
“YOUR LOVE YOUR MOMENT”
“15+ Retakes”
Sports 20 examples · 7% of apps
“1000X YOUR MONEY”
“INSTANT PAYOUTS FOR EACH MATCH”
“Live stats, game updates, and more.”
“MAKE PICKS WIN COINS”
“Play $5, Get $50”
“Personalise your race weekend with My Experience”
Productivity 16 examples · 6% of apps
“Get quick answers”
“Quick access to your Google Forms”
“ButterflyMX”
“Sign electronically. Keep it real.”
“Take your notes anywhere”
“Access your notes on the go”
Food & Drink 14 examples · 6% of apps
“Order your faves and start earning points for free food”
“All Your Faves, Anytime!”
“MEET THE ALL-NEW JACK APP”
“Save recipes from Instagram & TikTok”
“Pros save up to 50% on every order”
“Earn points, Get rewards”
Shopping 19 examples · 6% of apps
“Earn rewards on everything”
“earn 5% back in rewards”
“Real cash Real Fast”
“SHOP APP-FIRST & APP-ONLY PRODUCTS”
“2 million cars”
“MINTPULL”
News 7 examples · 4% of apps
“What's happening in your world?”
“host your own social room”
“Answers you don't have to question.”
“Schedule”
“or in your school community”
“Dive into relationships, culture, and other topics”
Reference 15 examples · 4% of apps
“The #1 Prayer App”
“Auto Clicker”
“Real-time Voice Translator”
“WHAT IS A PLANET PARADE?”
“FIND GOD'S PEACE IN PRAYER.”
“Single Tap & Multi-Tap Modes”
Travel 6 examples · 3% of apps
“DRIVERS GET 100% OF YOUR FARE”
“View Wait Times, Showtimes and More”
“Live Activities Dynamic Island”
“REQUEST FAVORITE DRIVERS”
“Late Inbound Aircraft”
“REFER FRIENDS TO EARN RIDE CREDIT”
Navigation 8 examples · 2% of apps
“Get route info with a tap”
“Satellite View Features”
“Track vehicle location with True-Time®”
“Satellite View”
“Street View”
“Distance Measurement”
Developer Tools 2 examples · 2% of apps
“CRAFT THE PERFECT IMPRESSION”
“A WORLD”
Weather 1 example · 1% of apps
“Fast and Accurate High Definition Radar”
Related tactics.
Often on the same screenshot
- Gradient background73% of these screenshots, against 45% of every screenshot read
- Illustration or mascot52% of these screenshots, against 36% of every screenshot read
- Background is the icon’s colour58% of these screenshots, against 41% of every screenshot read
- Rounded headline type19% of these screenshots, against 9% of every screenshot read
- Headline readable at thumbnail size39% of these screenshots, against 31% of every screenshot read
- Headline under five words57% of these screenshots, against 50% of every screenshot read
More in look
- Light66%
- Gradient background62%
- Background is the icon’s colour59%
- Solid background48%
- Blue47%
- Black, white or grey46%
- A word in a different colour46%
- High contrast words45%
- Dark44%
- Low contrast words34%
- Orange31%
- Photo background25%
- Rounded headline type20%
- Teal18%
- Red16%
- Green16%
- Pattern or texture15%
- The app itself is the background11%
- Serif headline9%
- Pink8%
- Condensed or display type6%
- Yellow6%
Questions, answered from the chart.
How common are purple App Store screenshots?
211 of the 2295 top apps read across 23 App Store categories (9%) have at least one, and 582 of their 12745 screenshots (5%) do it. Counted from the US App Store’s top free charts, last read on October 9, 2026.
Which App Store categories have the most purple App Store screenshots?
Most common in Graphics & Design (24 of 99 apps, 24%), Education (19 of 100 apps, 19%) and Music (17 of 100 apps, 17%). Least common in Weather (1 of 100 apps, 1%).
Should my app have purple App Store screenshots?
The charts show who does it, not whether it would work for your app. Across the categories read, 20 of the 230 apps in a top ten do it (9%), against 191 of the other 2065 (9%), so the top ten do it about as often as the rest. The numbers differ by category, so look at your own.
See your own app against this.
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