Pink App Store screenshots
Pink is the main colour.
From the top free apps in 23 categories of the US App Store, last read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
409 of the 12745 screenshots read (3%) do this, across 192 of the 2295 top apps in 23 App Store categories (8%). 21 of the 230 apps in a top ten do it (9%), against 171 of the other 2065 (8%): the top ten do it about as often as the rest. It is most common in Graphics & Design (27% of apps) and least common in Weather (0%).
By category, most to least.
The share of each category’s top apps with pink App Store screenshots. Each category opens its own page, with every example and headline.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Graphics & Design | 27% 27 of 99 | 8% 44 of 564 | 3 of 10 |
| Education | 20% 20 of 100 | 6% 35 of 555 | 2 of 10 |
| Entertainment | 19% 19 of 100 | 9% 49 of 544 | 2 of 10 |
| Music | 13% 13 of 100 | 6% 33 of 550 | 2 of 10 |
| Games | 12% 12 of 100 | 3% 15 of 567 | 0 of 10 |
| Lifestyle | 12% 12 of 100 | 6% 33 of 556 | 2 of 10 |
| Photo & Video | 12% 12 of 100 | 4% 24 of 566 | 1 of 10 |
| Medical | 11% 11 of 100 | 4% 20 of 548 | 0 of 10 |
| Finance | 10% 10 of 100 | 5% 27 of 581 | 0 of 10 |
| Food & Drink | 8% 8 of 100 | 5% 29 of 540 | 1 of 10 |
| Social Networking | 7% 7 of 100 | 2% 12 of 554 | 2 of 10 |
| Health & Fitness | 6% 6 of 100 | 2% 9 of 574 | 0 of 10 |
| Utilities | 6% 6 of 100 | 3% 17 of 549 | 0 of 10 |
| Business | 5% 5 of 100 | 3% 17 of 554 | 1 of 10 |
| Shopping | 4% 4 of 100 | 2% 9 of 562 | 0 of 10 |
| News | 3% 3 of 98 | 1% 3 of 517 | 2 of 10 |
| Navigation | 3% 3 of 99 | 1% 3 of 566 | 1 of 10 |
| Productivity | 3% 3 of 99 | 1% 4 of 551 | 1 of 10 |
| Reference | 3% 3 of 100 | 1% 3 of 566 | 0 of 10 |
| Sports | 3% 3 of 100 | 2% 13 of 558 | 0 of 10 |
| Travel | 3% 3 of 100 | 1% 8 of 561 | 1 of 10 |
| Developer Tools | 2% 2 of 100 | under 1% 2 of 507 | 0 of 10 |
| Weather | 0% 0 of 100 | 0% 0 of 555 | 0 of 10 |
Examples from each category.
Up to 6 from each category, from the apps highest on its chart.
Graphics & Design 44 examples · 27% of apps

“NEXT-LEVEL VIDEO MAKER”

“Customize Lock & Home Screen”

“3000+ Aesthetic Themes”


“Amazing Charging Animations”

“Trace & Draw Easy”
Education 35 examples · 20% of apps

“Your school's official app”

“Download sets to study on the go”

“Streamline classroom, school, and district communication”

“Track learning progress”

“Early Education Platform”

“IMPROVE YOUR MEMORY SKILLS”
Entertainment 49 examples · 19% of apps

“TikTok Pro - Events”

“Full-Screen”

“Watch Exclusive Stories”

“Get in with your phone”

“Secure tickets for you and your friends in seconds”

“Download games to your PC”
Music 33 examples · 13% of apps

“MUSIC, PODCASTS AND AUDIOBOOKS IN ONE PLACE”


“MusiChic”

“Trusted by millions”

“Access 1000+ loops and samples”

“Play AMI Trivia for FREE and put your knowledge to the test!”
Games 15 examples · 12% of apps


“BUILD YOUR CASTLE!”

“Explore the Candy world”

“MULTIPLE GAME OPTION”


“CHOOSE WISELY”
Lifestyle 33 examples · 12% of apps

“Skip the store. Shop the app.”

“Profiles based on your type”

“ACTIVITIES FOR TODAY, ENRICHMENT FOR WHAT'S NEXT”

“MEET & DATE OPEN-MINDED PEOPLE”

“Choose a custom color theme”

“you've seen it all around”
Photo & Video 24 examples · 12% of apps

“Professional cutout”

“Watch videos from award winning creators”

“Turn images to AI videos”

“PixVerse Lite”

“bedazzle your selfie”

“Choose From 100+ Fonts”
Medical 20 examples · 11% of apps

“Pregnancy Tracker”

“Contraction Timer”

“Supports All Modalities and Imaging Types”

“Find a top provider near you”

“Get Virtual Care”

“Control your Oticon Bluetooth hearing aids discreetly and easily”
Finance 27 examples · 10% of apps

“See exactly where your money is going”

“Say hello to your new BFF 6 your Big Financial Friend.”

“Know your pay every day”

“GET UP TO $250 TODAY”

“Convenient”

“Add your card to a digital wallet”
Food & Drink 29 examples · 8% of apps

“Join Taco Bell Rewards and get a free item*”

“Earn Points”

“QUICKLY ORDER YOUR FAVORITES”

“Ordering is a Piece of Cake”

“World's Best Desserts”

“Your faves, faster”
Social Networking 12 examples · 7% of apps

“Creative”

“Join a group, trade tips, even get motivated”

“Disappearing messages”

“30+ themes & colors to make it yours”

“The #1 Dating App made for Latinos”

“UNLEASH YOUR KINKY SUPERPOWERS”
Health & Fitness 9 examples · 6% of apps

“Send each other support and silliness”

“300M”

“Measure your HEART RATE with cardiogram”

“RUN WITH A COACH IN YOUR EAR”

“Health Record History”

“Track 30+ Health Markers”
Utilities 17 examples · 6% of apps

“FAST SECURE PRIVATE”

“Cast to TV”

“notified of reports near you”

“SCREEN MIRRORING”

“YOU'RE INVITED”

“The Exclusive App for Couples”
Business 17 examples · 5% of apps

“CHOOSE WHERE YOU EARN”

“Take control and choose where your package gets delivered.”

“Slack is where work happens”

“Earn up to $25/hour”

“One place for HR, IT, & Finance”

“Hold deliveries until you are ready to come get them.”
Shopping 9 examples · 4% of apps

“Upgrade to Four+. Unlock More.”

“Keep all your coupons, Kohl’s Cash® and rewards in your Kohl’s Wallet.”

“save more with Boost.”

“Always New Drops And The Latest Activewear Trends”

“Track your Kohl's Rewards balance and progress.”

“Easily check your Kohl's Card balance and make payments.”
News 3 examples · 3% of apps

“Explore & create communities”

“Arts, culture and lifestyle, unfolded.”

“Find out what the people you know really think”
Navigation 3 examples · 3% of apps

“Find Streets, Landmarks & Cool Spots”

“Share app feedback”

“Detect all alerts”
Productivity 4 examples · 3% of apps

“Talk it out anytime”

“Home Screen”


“Edit your look”
Reference 3 examples · 3% of apps

“Connect with DNA matches”

“Stay Informed on Pricing”

“Learn More About Plants”
Sports 13 examples · 3% of apps

“Sync with over 30 Sportsbooks & DFS”

“Invite people to matches, practices or other activities”

“Download the fastest live scores”

“Easy to organize groups for both children and adults”

“Read exclusive news”

“Send a friendly reminder to those who have not responded”
Travel 8 examples · 3% of apps


“Book your flights fast and easy”

“Activate & Use Tickets Instantly”

“Compare our fares”

“Create travel profiles”

“Check your flight details”
Developer Tools 2 examples · 2% of apps

“Graphical Debugger”

“Spot the change with Diff”
Related tactics.
Often on the same screenshot
- A person in the picture38% of these screenshots, against 26% of every screenshot read
- Illustration or mascot47% of these screenshots, against 36% of every screenshot read
- Gradient background55% of these screenshots, against 45% of every screenshot read
- A word in a different colour31% of these screenshots, against 23% of every screenshot read
- Tells you to do something55% of these screenshots, against 47% of every screenshot read
- Rounded headline type16% of these screenshots, against 9% of every screenshot read
More in look
- Light66%
- Gradient background62%
- Background is the icon’s colour59%
- Solid background48%
- Blue47%
- Black, white or grey46%
- A word in a different colour46%
- High contrast words45%
- Dark44%
- Low contrast words34%
- Orange31%
- Photo background25%
- Rounded headline type20%
- Teal18%
- Red16%
- Green16%
- Pattern or texture15%
- The app itself is the background11%
- Purple9%
- Serif headline9%
- Condensed or display type6%
- Yellow6%
Questions, answered from the chart.
How common are pink App Store screenshots?
Which App Store categories have the most pink App Store screenshots?
Should my app have pink App Store screenshots?
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