Yellow App Store screenshots
Yellow is the main colour.
From the top free apps in 23 categories of the US App Store, last read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
287 of the 12745 screenshots read (2%) do this, across 135 of the 2295 top apps in 23 App Store categories (6%). 9 of the 230 apps in a top ten do it (4%), against 126 of the other 2065 (6%): the top ten do it about as often as the rest. It is most common in Reference (11% of apps) and least common in Food & Drink (2%).
By category, most to least.
The share of each category’s top apps with yellow App Store screenshots. Each category opens its own page, with every example and headline.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Reference | 11% 11 of 100 | 3% 18 of 566 | 0 of 10 |
| Graphics & Design | 10% 10 of 99 | 2% 11 of 564 | 1 of 10 |
| Finance | 8% 8 of 100 | 5% 27 of 581 | 0 of 10 |
| Business | 7% 7 of 100 | 2% 13 of 554 | 1 of 10 |
| Entertainment | 7% 7 of 100 | 3% 14 of 544 | 1 of 10 |
| Music | 7% 7 of 100 | 3% 17 of 550 | 0 of 10 |
| Shopping | 7% 7 of 100 | 4% 21 of 562 | 0 of 10 |
| Navigation | 6% 6 of 99 | 2% 13 of 566 | 1 of 10 |
| Games | 6% 6 of 100 | 2% 11 of 567 | 0 of 10 |
| Health & Fitness | 6% 6 of 100 | 2% 11 of 574 | 0 of 10 |
| Lifestyle | 6% 6 of 100 | 3% 14 of 556 | 0 of 10 |
| Medical | 6% 6 of 100 | 4% 24 of 548 | 1 of 10 |
| Photo & Video | 6% 6 of 100 | 2% 11 of 566 | 1 of 10 |
| Social Networking | 6% 6 of 100 | 3% 17 of 554 | 0 of 10 |
| News | 5% 5 of 98 | 3% 18 of 517 | 1 of 10 |
| Developer Tools | 5% 5 of 100 | 2% 9 of 507 | 0 of 10 |
| Sports | 5% 5 of 100 | 2% 9 of 558 | 1 of 10 |
| Utilities | 5% 5 of 100 | 1% 6 of 549 | 1 of 10 |
| Productivity | 4% 4 of 99 | 1% 7 of 551 | 0 of 10 |
| Travel | 4% 4 of 100 | 1% 5 of 561 | 0 of 10 |
| Education | 3% 3 of 100 | 1% 4 of 555 | 0 of 10 |
| Weather | 3% 3 of 100 | 1% 4 of 555 | 0 of 10 |
| Food & Drink | 2% 2 of 100 | 1% 3 of 540 | 0 of 10 |
Examples from each category.
Up to 6 from each category, from the apps highest on its chart.
Reference 18 examples · 11% of apps

“Interact with God's Wisdom”


“AI Health Assistant”

“AI Card Grading, Elevate Your Collection”

“Find the perfect Bible Verse Based on how you’re feeling”

“Connect with Creators and Friends”
Graphics & Design 11 examples · 10% of apps

“Precise Native-Level Text”

“AI Dance Video”

“Matching Wallpapers”

“Various Templates”

“Create Private Room Draw”

“Community”
Finance 27 examples · 8% of apps

“ONE TAP BUY, SELL & CASH OUT”

“Access your account”

“Cash and credit powered by your potential™”

“Access your pay in real time¹”

“Become one of the millions using Western Union”

“Split your biggest bills.”
Business 13 examples · 7% of apps

“MORE OPPORTUNITIES TO EARN”


“Discover your next great job”

“Create beautiful websites in minutes.”

“Mobile collaboration”

“I need a marketing strategy for my craft beer shop.”
Entertainment 14 examples · 7% of apps

“Your Unlimited Short-Drama Hub”

“TELEMUNDO Y MUCHO MÁS”

“STREAM NOW.”

“24/7 FOX NEWS & TRENDING TOPICS”

“HOP INTO THE MIX”

“250M+ RATINGS INFINITE OPINIONS ONE APP”
Music 17 examples · 7% of apps

“ENHANCE YOUR LISTENING EXPERIENCE.”

“Unlimited Streaming”

“Discover over 2M+ tabs & chords”

“GET REACTION STICKERS”
![[untitled] App Store screenshot 6, headline “Record ideas when inspiration strikes”. Yellow.](https://is1-ssl.mzstatic.com/image/thumb/PurpleSource211/v4/3a/f4/af/3af4afd3-80b6-819c-0b31-5fcfd16e0301/0071673c-73b5-48ef-9f8e-32046b0aa9fc_5.5_1242_x_2222.png/460x996bb.png)
“Record ideas when inspiration strikes”

“LISTEN OFFLINE”
Shopping 21 examples · 7% of apps

“Explore gift guides for ideas and inspo.”

“SAME DAY DELIVERY”

“TOP MAKEUP & BEAUTY PRODUCTS”

“SHOPPING SAFETY FOR FUN”

“Unlock rewards and enjoy more deals”

“Track Your Pregnancy”
Navigation 13 examples · 6% of apps

“Use the Shell® Fuel Rewards® program in the Shell App & save more”

“Travel with several people using just one iPhone”

“PLAN SMARTER”

“Offline Maps”

“Track your Pay As You Go spending”

“Track your motorcycle rides”
Games 11 examples · 6% of apps

“WIN!”


“265M+ PLAYERS”


“Many Mini Games Only one App”

“BLAST THE CUBES!”
Health & Fitness 11 examples · 6% of apps

“GET STRONGER, WITH A PLAN.”

“Period Prediction”

“Track Your Cycle at a Glance”

“Record Health data”

“Stress less”

“Welcome to your personalized health platform!”
Lifestyle 14 examples · 6% of apps

“Ready to start your love story?”


“Capture & detect Friendly Faces”

“every flavor of you.”

“Talk to experienced & verified Astrologers”

“Save the Cards you love, revisit anytime”
Medical 24 examples · 6% of apps

“Find local, top-rated doctors who take your insurance”

“Get a free coupon to use at the pharmacy”

“The Libre app+”

“We've upgraded to a new app!”

“Clipboard”

“Manage your pet’s health, all from your phone”
Photo & Video 11 examples · 6% of apps

“Snap”

“Get 1,000 free 4x6 photo prints a year”

“BEFORE AFTER”


“Exclusive video effects & transitions.”

Social Networking 17 examples · 6% of apps

“Make friends”

“Show”

“Connect from any device”

“Over 20 million connections made”

“Face-to-face and voice-only.*”

“Chat with your friends!”
News 18 examples · 5% of apps

“The app for every today.”

“explore live audio chat rooms”


“NO CABLE LOGIN REQUIRED ENJOY UNLIMITED ENTERTAINMENT ON FREECABLE TV!”

“TRUTH AT YOUR FINGERTIPS”

“groups for every interest”
Developer Tools 9 examples · 5% of apps


“Install packages with PyPI”



“Provider-agnostic Trojan Client”

Sports 9 examples · 5% of apps

“GET UP TO $1,000 IN BONUS FUNDS”

“BET $20 GET $350”

“PLAY AGAINST YOUR FRIENDS”

“COMMAND CENTRAL FOR YOUR HUNT”


“THE MOST EXCITING PROMOS IN SPORTS”
Utilities 6 examples · 5% of apps

“节目回看”

“Discover the function that best fits “you.””

“OFFLINE BIBLE”

“EFFORTLESS”

“Pay your bill your way”

“Check your data usage details.”
Productivity 7 examples · 4% of apps

“Access and edit anywhere”

“craft your Aesthetic”

“Leave your notebook at home”

“Protect your privacy just one-touch”

“Easy, beautiful AI meeting notes”

“Servers around the world”
Travel 5 examples · 4% of apps

“Cross-platform filters”

“Just flexible plans and easy top ups”

“Personalise your search”

“Customise your booking”

“Day of Travel App Assistant”
Education 4 examples · 3% of apps

“Seek Advice Without Fear”

“280+”

“Explore and shape nature”

“Roleplay Real World Situations”
Weather 4 examples · 3% of apps



“AQI Forecast”

Food & Drink 3 examples · 2% of apps

“Recent, nearby or delivered, find your Subway®.”

“YOUR WINGS YOUR WAY”

“GET EXCLUSIVES”
Related tactics.
Often on the same screenshot
- Solid background51% of these screenshots, against 32% of every screenshot read
- Background is the icon’s colour55% of these screenshots, against 41% of every screenshot read
- Headline in capitals24% of these screenshots, against 16% of every screenshot read
- Low contrast words23% of these screenshots, against 15% of every screenshot read
- Illustration or mascot44% of these screenshots, against 36% of every screenshot read
- Headline readable at thumbnail size37% of these screenshots, against 31% of every screenshot read
More in look
- Light66%
- Gradient background62%
- Background is the icon’s colour59%
- Solid background48%
- Blue47%
- Black, white or grey46%
- A word in a different colour46%
- High contrast words45%
- Dark44%
- Low contrast words34%
- Orange31%
- Photo background25%
- Rounded headline type20%
- Teal18%
- Red16%
- Green16%
- Pattern or texture15%
- The app itself is the background11%
- Purple9%
- Serif headline9%
- Pink8%
- Condensed or display type6%
Questions, answered from the chart.
How common are yellow App Store screenshots?
Which App Store categories have the most yellow App Store screenshots?
Should my app have yellow App Store screenshots?
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