Red App Store screenshots
Red is the main colour.
From the top free apps in 23 categories of the US App Store, last read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
835 of the 12745 screenshots read (7%) do this, across 375 of the 2295 top apps in 23 App Store categories (16%). 43 of the 230 apps in a top ten do it (19%), against 332 of the other 2065 (16%): the top ten do it about as often as the rest. It is most common in Food & Drink (33% of apps) and least common in Developer Tools (3%).
By category, most to least.
The share of each category’s top apps with red App Store screenshots. Each category opens its own page, with every example and headline.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Food & Drink | 33% 33 of 100 | 20% 109 of 540 | 4 of 10 |
| Graphics & Design | 31% 31 of 99 | 9% 49 of 564 | 4 of 10 |
| Photo & Video | 29% 29 of 100 | 7% 40 of 566 | 2 of 10 |
| Entertainment | 26% 26 of 100 | 11% 62 of 544 | 3 of 10 |
| Shopping | 24% 24 of 100 | 12% 70 of 562 | 2 of 10 |
| Lifestyle | 21% 21 of 100 | 8% 44 of 556 | 2 of 10 |
| Music | 19% 19 of 100 | 7% 38 of 550 | 6 of 10 |
| Travel | 19% 19 of 100 | 7% 41 of 561 | 0 of 10 |
| Weather | 18% 18 of 100 | 6% 35 of 555 | 3 of 10 |
| Social Networking | 17% 17 of 100 | 6% 36 of 554 | 0 of 10 |
| Reference | 16% 16 of 100 | 7% 40 of 566 | 1 of 10 |
| Education | 14% 14 of 100 | 3% 17 of 555 | 2 of 10 |
| News | 13% 13 of 98 | 6% 32 of 517 | 2 of 10 |
| Games | 13% 13 of 100 | 3% 15 of 567 | 0 of 10 |
| Health & Fitness | 13% 13 of 100 | 6% 34 of 574 | 1 of 10 |
| Sports | 13% 13 of 100 | 7% 39 of 558 | 3 of 10 |
| Navigation | 11% 11 of 99 | 6% 35 of 566 | 0 of 10 |
| Medical | 11% 11 of 100 | 4% 22 of 548 | 2 of 10 |
| Business | 9% 9 of 100 | 4% 23 of 554 | 2 of 10 |
| Finance | 8% 8 of 100 | 3% 18 of 581 | 1 of 10 |
| Utilities | 8% 8 of 100 | 3% 19 of 549 | 2 of 10 |
| Productivity | 6% 6 of 99 | 3% 14 of 551 | 0 of 10 |
| Developer Tools | 3% 3 of 100 | 1% 3 of 507 | 1 of 10 |
Examples from each category.
Up to 6 from each category, from the apps highest on its chart.
Food & Drink 109 examples · 33% of apps

“A ONE-STOP SHOP FOR EVERYTHING YOU NEED”

“Earn points with each order and get rewarded every 250 points”

“TRACK IT LIVE.”

“ORDER HOT CHICKEN FOR PICKUP”

“DELIVERY DELIGHTS”

“Exclusive Offers”
Graphics & Design 49 examples · 31% of apps

“TRENDY VIDEOS FROM PICTURES”


“Use a camera”

“StandBy Widgets”

“OS 27 Ready”

“Creative Sketch”
Photo & Video 40 examples · 29% of apps

“Amazing templates”

“Share”

“Create videos in one take”

“Try Different Hairstyles”

“AI photo generator”

“Create Stunning AI Videos”
Entertainment 62 examples · 26% of apps

“Sharing Moments Together”

“Massive Variety of Short Dramas”

“Included with your Netflix membership!”

“NetShort”

“EASILY DISCOVER YOUR FAVORITES ANYWHERE, ANYTIME”

“Enjoy 300+ live TV channels with WatchFree+”
Shopping 70 examples · 24% of apps

“Free shipping on your first order!”

“All the Best Deals. One Place”

“Buyer protection”

“Get Halloween ready”

“Unlock exclusive, can't-miss deals.”

“Makes Your Day”
Lifestyle 44 examples · 21% of apps

“Embrace spooky season”

“Attract people who actually get you”

“Discover the best businesses in beauty, wellness, and fitness.”

“Convert Photo to PDF by PDF Scan”


“Choose Your Path & Decide Fate”
Music 38 examples · 19% of apps

“EXPLORE THE WORLD OF AUDIOBOOKS”

“Make any song you can imagine”

“Create your own radio station”

“IMPORT YOUR PLAYLISTS AND LIKES”

“Find upcoming concerts”

“Where your ideas become music”
Travel 41 examples · 19% of apps


“The World at Your Fingertips”

“Arrive in style”

“View capacity and join the lounge waitlist”

“Deal Alert: Save up to 40¢ per gallon”

“Right time”
Weather 35 examples · 18% of apps

“Patent Pending Technology Delivering You the Most Hyper-Local Forecast on the Planet”


“Global Weather Forecasts”

“WILDFIRE MAP”

“Hurricane tracker”

Social Networking 36 examples · 17% of apps

“Browse top rated and popular lists to find and rate films you've watched”

“CHIVALRY MODE”

“Closer Than You Think”

“Now”

“Plenty of options”

“See what they're listening to”
Reference 40 examples · 16% of apps

“Start your day with God's Word”

“Explore x100 Zoom”

“Add Blood Sugar”

“Scan and restore photos”

“Scan & Price Cards”

“NEW Monitor View”
Education 17 examples · 14% of apps

“practice conversations”

“All-In-One Study Buddy”

“TikTok for smart people”

“Create your own games in just seconds”

“Deaf teacher video lessons”

“EXPRESS YOURSELF CLEARLY”
News 32 examples · 13% of apps

“Local News, Alerts, Headlines & More.”

“Get lifesaving, real-time alerts”

“7500+ Streams”

“Listen to BBC podcasts and live radio.”

“stay connected with friends”

“Stay Updated with Breaking News”
Games 15 examples · 13% of apps

“One Tap Gems Fly Home”

“MULTIPLE”

“ROLL”


“WAGE WAR ON WHEELS!”

Health & Fitness 34 examples · 13% of apps

“Apple Watch App of the Year”

“EASY NAVIGATION”

“One app for fitness, beauty and wellness”

“Fitbod learns from your previous workouts...”

“Every change is recorded”

“Assess Segmental Differences”
Sports 39 examples · 13% of apps

“STREAM ALL OF ESPN ALL IN ONE PLACE”

“THE OFFICIAL NBA APP”

“PLAY FREE GAMES GET FANCASH”



“ELEVATE YOUR TEAM CULTURE”
Navigation 35 examples · 11% of apps

“Top-up your Navigo pass on the go”

“Fuel Your Journey, Go the ExtraMile™”

“Tenstreet’s first app for drivers”

“Learn from hunters in every state.”

“Space”

“Live bus arrivals”
Medical 22 examples · 11% of apps

“Show your barcode in store for faster checkout and more savings”

“Navigate care options”

“America's #1 medical knowledge platform.”

“The #1 pregnancy & baby app”

“Refer and Be Rewarded”

“Nearby CPR-needed alerts with incident location preview, live dispatch audio, and responding Fire/EMS units.”
Business 23 examples · 9% of apps


“DELIVER WITH DOORDASH”

“All that paper? Gone.”

“Scan barcodes, track inventory”

“The #1 Digital Business Card App”

“Cho cá nhân và Hộ gia đình”
Finance 18 examples · 8% of apps

“Instantly lock your card”

“Banking made easy”

“Welcome to State Farm”

“From gas to groceries”

“Pay yourself whenever you want”

“Get your first advance”
Utilities 19 examples · 8% of apps

“Get into the details with multisearch”

“Simple is the new standard”

“Simple operation and easy customization.”

“Avoid”

“Get instant arrest reports.”

“Subscribe to WARP+ to avoid traffic jams on the Internet.”
Productivity 14 examples · 6% of apps

“Enhance your storytelling”

“Read quality stories every day”

“See who's selling your data.”

“RECOVER Deleted Photos”

“PDF”

“The power of privacy in your pocket”
Developer Tools 3 examples · 3% of apps

“Build in voice ▂▂▂▂▂ mode.”

“Rewrite traffic without code”

Related tactics.
Often on the same screenshot
- Background is the icon’s colour68% of these screenshots, against 41% of every screenshot read
- A photograph56% of these screenshots, against 48% of every screenshot read
- Headline in capitals22% of these screenshots, against 16% of every screenshot read
- Low contrast words20% of these screenshots, against 15% of every screenshot read
- A person in the picture31% of these screenshots, against 26% of every screenshot read
- Solid background36% of these screenshots, against 32% of every screenshot read
More in look
- Light66%
- Gradient background62%
- Background is the icon’s colour59%
- Solid background48%
- Blue47%
- Black, white or grey46%
- A word in a different colour46%
- High contrast words45%
- Dark44%
- Low contrast words34%
- Orange31%
- Photo background25%
- Rounded headline type20%
- Teal18%
- Green16%
- Pattern or texture15%
- The app itself is the background11%
- Purple9%
- Serif headline9%
- Pink8%
- Condensed or display type6%
- Yellow6%
Questions, answered from the chart.
How common are red App Store screenshots?
Which App Store categories have the most red App Store screenshots?
Should my app have red App Store screenshots?
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