App Store screenshots with rounded type
A rounded, friendly typeface. Rounded letterforms read as soft and informal.
From the top free apps in 23 categories of the US App Store, last read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
1130 of the 12745 screenshots read (9%) do this, across 464 of the 2295 top apps in 23 App Store categories (20%). 38 of the 230 apps in a top ten do it (17%), against 426 of the other 2065 (21%): the top ten do it about as often as the rest. It is most common in Games (66% of apps) and least common in News (7%).
By category, most to least.
The share of each category’s top apps with App Store screenshots with rounded type. Each category opens its own page, with every example and headline.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Games | 66% 66 of 100 | 41% 232 of 567 | 8 of 10 |
| Graphics & Design | 32% 32 of 99 | 18% 101 of 564 | 2 of 10 |
| Education | 32% 32 of 100 | 17% 97 of 555 | 3 of 10 |
| Social Networking | 30% 30 of 100 | 13% 73 of 554 | 3 of 10 |
| Food & Drink | 26% 26 of 100 | 14% 74 of 540 | 2 of 10 |
| Photo & Video | 25% 25 of 100 | 8% 44 of 566 | 2 of 10 |
| Lifestyle | 23% 23 of 100 | 8% 45 of 556 | 0 of 10 |
| Navigation | 21% 21 of 99 | 8% 44 of 566 | 3 of 10 |
| Music | 19% 19 of 100 | 9% 47 of 550 | 1 of 10 |
| Travel | 19% 19 of 100 | 8% 43 of 561 | 0 of 10 |
| Health & Fitness | 18% 18 of 100 | 7% 41 of 574 | 1 of 10 |
| Shopping | 18% 18 of 100 | 6% 31 of 562 | 2 of 10 |
| Entertainment | 16% 16 of 100 | 4% 23 of 544 | 1 of 10 |
| Developer Tools | 15% 15 of 100 | 7% 33 of 507 | 1 of 10 |
| Medical | 15% 15 of 100 | 5% 26 of 548 | 0 of 10 |
| Finance | 14% 14 of 100 | 5% 28 of 581 | 2 of 10 |
| Utilities | 14% 14 of 100 | 5% 26 of 549 | 0 of 10 |
| Weather | 14% 14 of 100 | 6% 33 of 555 | 3 of 10 |
| Reference | 12% 12 of 100 | 5% 31 of 566 | 0 of 10 |
| Productivity | 11% 11 of 99 | 4% 20 of 551 | 0 of 10 |
| Sports | 9% 9 of 100 | 3% 15 of 558 | 1 of 10 |
| Business | 8% 8 of 100 | 2% 10 of 554 | 1 of 10 |
| News | 7% 7 of 98 | 3% 13 of 517 | 2 of 10 |
Examples from each category.
Up to 6 from each category, from the apps highest on its chart.
Games 232 examples · 66% of apps

“New Logic Puzzle”

“CHALLENGE YOURSELF!”

“SORT WATER!”

“TWIST ALIGN UNLOCK”

“Train your Brain”

“Daily Challenge”
Graphics & Design 101 examples · 32% of apps

“Explore Stunning Wallpapers”

“Use a camera”

“Amazing Charging Animations”

“Clean up any image in seconds”

“Trace & Draw Easy”

“Cinematic visual effects Seedance 2”
Education 97 examples · 32% of apps

“learn 40+ languages for free”

“Find Your Path”

“Download sets to study on the go”

“Learning”

“Streamline classroom, school, and district communication”

“Reviving with Natural Remedies”
Social Networking 73 examples · 30% of apps

“Know when they come and go”

“organize the chaos”

“Get in your favorite creators’ inner circle”

“Discover conversations you care about”

“Livestream with One Click”

“Add your best friends to your Home Screen”
Food & Drink 74 examples · 26% of apps

“Order and enjoy Rewards in the app”

“reserve”

“Groceries & more”

“PICKUP”

“Your Way, Way Better”

“Skip The Wait ORDER AHEAD”
Photo & Video 44 examples · 25% of apps

“Design anything”

“Turn imagination into characters”

“Become The Star Of Any Scene”

“The pro-quality photo app for everyone.”

“aging filters”

“DIGI CAM IT!”
Lifestyle 45 examples · 23% of apps

“Effortlessly create automations”

“Add Pages”

“Track your sleep & detect snoring”

“Deepen Bonds & Unlock Rewards”

“Your Smart Lifestyle Companion”

“MEET & DATE OPEN-MINDED PEOPLE”
Navigation 44 examples · 21% of apps

“Get real-time road alerts from drivers ahead”

“See all nearby departures instantly”

“Save more with in-app offers”

“Convenient entry and exit”

“Pay right from the app;”

“The Ultimate Transport App”
Music 47 examples · 19% of apps

“Save Data - 10 Million Offline Songs”

“Play more, earn more”

“PERSONALIZATION”

“Feel more confident with every song”

“Play the music you love”

“Enjoy Lossless Music”
Travel 43 examples · 19% of apps

“Easy as 1-2-3: Claim offers, shop as usual, earn cash back.”

“Global Live Views”

“34 parks. One amazing app.”

“Book a ride”

“Book an IHG hotel in seconds”

“Find all the places you want to see”
Health & Fitness 41 examples · 18% of apps

“Walk against your friends”

“Encourage and celebrate each other”

“Science- backed nutrition tracker.”

“Get details on your medications”

“Crush your goals & streaks”

“Sleep better with sleeping sounds meditation”
Shopping 31 examples · 18% of apps

“Great finds, sweet deals, and more.”

“All the Best Deals. One Place”

“Choice day”

“Toggle on AutoPay to make life easier”

“Earn rewards on everything”

“Discover products”
Entertainment 23 examples · 16% of apps

“Every Genre You Love”

“Reach milestones to earn money.”


“Find the best ticket deals”

“Track. Freeze. Save.”

“Add to Your Favourite list”
Developer Tools 33 examples · 15% of apps

“Create Instantly”

“Smart Clock Designs”

“Connect in One Tap Fast & Secure”


“Persistent connections that even survive a device reboot. Go Mosh!”

“Generate C# Scripts”
Medical 26 examples · 15% of apps

“Digital workflows for any medical practice”

“Live Chat”

“The Libre app+”

“Learn About Development”

“We've upgraded to a new app!”

“Onboard and prepare for your sessions.”
Finance 28 examples · 14% of apps

“Manage your subscriptions all in one app.”

“Earn rewards with the Venmo Credit Card”

“Choose flexible payments”

“Testimonials”

“Worry-free transfers”

“Claim Your Signup Bonus*”
Utilities 26 examples · 14% of apps

“Lightning fast. People powered.”

“World's leading way to pay.”

“Customize Keyboard”

“Swipe Right to Keep”

“Global Servers Open to All”

“Easy Mode”
Weather 33 examples · 14% of apps

“Real-Time Radar Map”

“Fast and Accurate High Definition Radar”

“Flight Weather for Pilots”

“RainScope”


“Crazy. Powerful. Hilarious.”
Reference 31 examples · 12% of apps

“Choose from a variety of topics”

“Scan Coins See Price”

“Text Translator”

“Photo Translator”

“Spot It. Report It. Alert Collectors Nearby”

“Coin, Country and Year”
Productivity 20 examples · 11% of apps

“Scan and share in a snap”

“Share files and photos securely - up to 100GB”

“One Tap Go Anonymous”


“Fun & Reliable”

“Share photos in albums, Save your memories”
Sports 15 examples · 9% of apps

“Game On for Soccer Fans”

“FAST & SECURE WITHDRAWS”

“Messages”

“Scan and ID sports cards in seconds”

“Play $5, Get $50”

“Connecting the world of youth sports”
Business 10 examples · 8% of apps


“All that paper? Gone.”

“Work when you want”

“One tap to scan multiple pages.”

“List, edit, and sell, all in a few taps”

“One-Tap Access”
News 13 examples · 7% of apps

“Share with fans everywhere, not only friends”

“Browse interesting audio clips”

“See what people near you have to say”

“Same headlines, different headspace”

“explore live audio chat rooms”

“Get breaking local and national news”
Related tactics.
Often on the same screenshot
- Illustration or mascot57% of these screenshots, against 36% of every screenshot read
- Headline under five words65% of these screenshots, against 50% of every screenshot read
- Words at the bottom20% of these screenshots, against 7% of every screenshot read
- No phone, bare screen25% of these screenshots, against 15% of every screenshot read
- Headline readable at thumbnail size41% of these screenshots, against 31% of every screenshot read
- Playful tone15% of these screenshots, against 6% of every screenshot read
More in look
- Light66%
- Gradient background62%
- Background is the icon’s colour59%
- Solid background48%
- Blue47%
- Black, white or grey46%
- A word in a different colour46%
- High contrast words45%
- Dark44%
- Low contrast words34%
- Orange31%
- Photo background25%
- Teal18%
- Red16%
- Green16%
- Pattern or texture15%
- The app itself is the background11%
- Purple9%
- Serif headline9%
- Pink8%
- Condensed or display type6%
- Yellow6%
Questions, answered from the chart.
How common are App Store screenshots with rounded type?
Which App Store categories have the most App Store screenshots with rounded type?
Should my app have App Store screenshots with rounded type?
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