Medical app screenshots in the app icon’s colour
The picture’s main colour is the app icon’s. In a search result the icon and the screenshots sit side by side, and a shared colour makes them read as one brand.
From the top 100 free Medical apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
251 of the 548 Medical screenshots read (46%) do this, across 68 of the top 100 apps (68%). 7 of the top ten do it (70%), against 61 of the other 90 (68%): the top ten do it about as often as the rest. Of the 23 categories read so far, Medical is 3rd for this. It is most common in Education (79% of apps) and least common in Developer Tools (31%).
12 examples from the chart.
12 of the 251 Medical app screenshots in the app icon’s colour, one from each app, the highest on the chart first.

“Show your barcode in store for faster checkout and more savings”

“Stay Updated With Alerts & Notifications”

“Easily access your health information”

“Access to your lab results anytime”

“Data Tracking and Recording”

“Communicate with your care team and more, anywhere, antime.”

“Find local, top-rated doctors who take your insurance”


“Give patients the convenient experience they demand”

“Fast, easy savings at your local pharmacy”

“Digital ID Card”

“Your Family's Second Brain”
What these screenshots say, word for word.
The words on 40 of the 212 that carry any, as each app wrote them.
“Show your barcode in store for faster checkout and more savings”
CVS Health · #2 · screenshot 2“Stay Updated With Alerts & Notifications”
healow · #3 · screenshot 3“Easily access your health information”
UnitedHealthcare · #4 · screenshot 1“Access to your lab results anytime”
MyLabcorp · #6 · screenshot 1“Data Tracking and Recording”
Blood Sugar Master · #7 · screenshot 1“Communicate with your care team and more, anywhere, antime.”
“Please arrive 15 minutes before your scheduled appointment time.”athenaPatient · #9 · screenshot 1“Find local, top-rated doctors who take your insurance”
Zocdoc - Find and book doctors · #10 · screenshot 1“Meet face to face”
Telehealth by SimplePractice · #12 · screenshot 2“Give patients the convenient experience they demand”
Klara – Patient communication · #13 · screenshot 1“Fast, easy savings at your local pharmacy”
"I save about $400 a month on my family's medications."“I save about $400 a month on my family’s medications.”GoodRx: Prescription Savings · #14 · screenshot 1“Digital ID Card”
Find your ID card right when you need it.Sydney Health · #15 · screenshot 1“Your Family's Second Brain”
No need to keep track in your head. Huckleberry remembers and helps you see what's next.Huckleberry: Baby Tracker · #17 · screenshot 1“Tap into the power of your plasma donation!”
The BioLife app makes donating plasma easy.BioLife Plasma Services · #20 · screenshot 1“3D Baby Development”
Pregnancy + | Tracker App · #21 · screenshot 5“Easily pay for medication online and schedule pickup or delivery”
NimbleRx · #25 · screenshot 1“The Libre app+”
Compatible with FreeStyle Libre 3 and FreeStyle Libre 2 systems.Libre by Abbott · #29 · screenshot 1“Track Baby Feedings”
Pregnancy Tracker App - WTE · #30 · screenshot 6“Healthcare designed for you”
Hers: Women’s Healthcare · #31 · screenshot 1“Discover More About Your Dental Care.”
Aspen Dental Patient · #32 · screenshot 1“America's #1 medical knowledge platform.”
Free for verified U.S. cliniciansOpenEvidence · #33 · screenshot 1“Publix Pharmacy’s app is just what the doctor ordered”
Publix Pharmacy · #35 · screenshot 1“Complete health care and benefits transactions”
VA: Health and Benefits · #37 · screenshot 1- Search
“We've upgraded to a new app!”
and use it to start your next sensor.“Libre by Abbott”FreeStyle Libre 3 – US · #39 · screenshot 1 - Professionals
“Send and receive secure files”
Spruce: Medical Communication · #40 · screenshot 2 “Refer and Be Rewarded”
Earn iGive Rewards® points to redeem for cash for every new donor you refer.CSL Plasma · #42 · screenshot 6“Instantly find the answers you need”
UMR | Health · #43 · screenshot 1“Nearby CPR-needed alerts with incident location preview, live dispatch audio, and responding Fire/EMS units.”
PulsePoint Respond · #44 · screenshot 2“Get care when you need it”
One Medical · #47 · screenshot 1- Lilly Health™
“Your Journey, Your Way.”
Lilly Health™ · #50 · screenshot 1 - Express Scripts® Pharmacy Benefit Services
“Manage your medication. Anytime. Anywhere.”
Express Scripts · #51 · screenshot 1 “Medical Images in the Palm of Your Hand”
Ambra · #53 · screenshot 1“Manage Your Appointments”
Schedule your next appointment, or view details of your past and upcoming appointments.Intermountain Health · #54 · screenshot 2“Keep your Invisalign® treatment on track.”
Support your smile journey with features like:My Invisalign · #55 · screenshot 1“Find a top provider near you”
“Everyone was so friendly and listened to my needs.”Solv: Easy Same-Day Healthcare · #56 · screenshot 3“Clipboard”
1M workers 6.5K workplaces 3.5M shifts One appClipboard - Workers · #58 · screenshot 1“Welcome to Grifols Plasma DonorHub™”
Your journey to saving lives start hereGrifols Plasma Donor Hub · #59 · screenshot 1“Anatomy 3D Atlas”
Anatomy 3D Atlas · #60 · screenshot 1“Helping You Manage Your Care Anytime, Anywhere”
AdventHealth · #61 · screenshot 1“Save time with RapidPass®”
Blood Donor American Red Cross · #62 · screenshot 2“The easiest way to save on contacts”
1-800 Contacts · #64 · screenshot 1
Top ten Medical apps that do it.
- #2CVS Health1 of its 5 screenshots
- #3healow1 of its 6 screenshots
- #4UnitedHealthcare6 of its 6 screenshots
- #6MyLabcorp6 of its 6 screenshots
- #7Blood Sugar Master5 of its 5 screenshots
- #9athenaPatient6 of its 6 screenshots
- #10Zocdoc - Find and book doctors2 of its 6 screenshots
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Education | 79% 79 of 100 | 51% 281 of 555 | 6 of 10 |
| Food & Drink | 71% 71 of 100 | 51% 278 of 540 | 6 of 10 |
| Medical | 68% 68 of 100 | 46% 251 of 548 | 7 of 10 |
| Finance | 67% 67 of 100 | 50% 288 of 581 | 8 of 10 |
| Business | 64% 64 of 100 | 47% 258 of 554 | 9 of 10 |
| Reference | 64% 64 of 100 | 49% 275 of 566 | 7 of 10 |
| Travel | 64% 64 of 100 | 44% 245 of 561 | 5 of 10 |
| Music | 62% 62 of 100 | 41% 225 of 550 | 5 of 10 |
| Entertainment | 61% 61 of 100 | 45% 243 of 544 | 4 of 10 |
| Social Networking | 61% 61 of 100 | 43% 237 of 554 | 9 of 10 |
| Productivity | 60% 59 of 99 | 45% 249 of 551 | 3 of 10 |
| Shopping | 59% 59 of 100 | 43% 241 of 562 | 7 of 10 |
| Lifestyle | 58% 58 of 100 | 41% 230 of 556 | 8 of 10 |
| Weather | 57% 57 of 100 | 38% 212 of 555 | 6 of 10 |
| News | 56% 55 of 98 | 39% 204 of 517 | 4 of 10 |
| Health & Fitness | 56% 56 of 100 | 39% 225 of 574 | 3 of 10 |
| Sports | 56% 56 of 100 | 44% 245 of 558 | 5 of 10 |
| Games | 55% 55 of 100 | 35% 198 of 567 | 6 of 10 |
| Utilities | 55% 55 of 100 | 43% 238 of 549 | 4 of 10 |
| Graphics & Design | 54% 53 of 99 | 26% 148 of 564 | 6 of 10 |
| Navigation | 53% 52 of 99 | 40% 225 of 566 | 7 of 10 |
| Photo & Video | 45% 45 of 100 | 22% 123 of 566 | 2 of 10 |
| Developer Tools | 31% 31 of 100 | 23% 119 of 507 | 2 of 10 |
Related tactics.
Often on the same screenshot
- Blue39% of these screenshots, against 25% of all Medical screenshots
- Gradient background41% of these screenshots, against 33% of all Medical screenshots
- States a benefit45% of these screenshots, against 38% of all Medical screenshots
- Teal24% of these screenshots, against 18% of all Medical screenshots
- Has a subline22% of these screenshots, against 17% of all Medical screenshots
- Yellow9% of these screenshots, against 4% of all Medical screenshots
More in look
- Light85%
- Solid background68%
- Gradient background54%
- Black, white or grey46%
- Low contrast words41%
- Blue40%
- A word in a different colour31%
- Teal30%
- Orange27%
- Dark21%
- High contrast words20%
- Pattern or texture19%
- Rounded headline type15%
- The app itself is the background15%
- Serif headline12%
- Photo background11%
- Pink11%
- Red11%
- Green10%
- Purple9%
- Yellow6%
- Condensed or display type3%
Questions, answered from the chart.
How many top Medical apps have App Store screenshots in the app icon’s colour?
Which Medical apps have App Store screenshots in the app icon’s colour?
Should my Medical app have App Store screenshots in the app icon’s colour?
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