Shopping app screenshots with a number
A figure in the headline or subline: 10,000 sounds, 3 taps, 7 days. A figure is specific where an adjective is not: how many, how fast, how long.
From the top 100 free Shopping apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
70 of the 562 Shopping screenshots read (12%) do this, across 45 of the top 100 apps (45%). 5 of the top ten do it (50%), against 40 of the other 90 (44%): the top ten do it about as often as the rest. Of the 23 categories read so far, Shopping is 2nd for this. It is most common in Finance (59% of apps) and least common in Developer Tools (11%).
12 examples from the chart.
12 of the 70 Shopping app screenshots with a number, one from each app, the highest on the chart first.

“24/7 CUSTOMER SERVICE”

“First free delivery in as fast as 1 hour”

“Get a $10 rewards bonus”

“#1 Verified Savings App”

“#1 Deal Finding App”

“SHIP YOUR PULLS HOME”

“FALL SUPER SALE”

“70% OFF”

“FREE SHIPPING & 365-DAY RETURNS”

“Executive Reward”

“A world-leading B2B ecommerce marketplace”

“Earn rewards on everything”
Real headline examples, word for word.
The words on 40 of the 70 that carry any, as each app wrote them.
“24/7 CUSTOMER SERVICE”
Contact us whenever you need helpTemu: Shop Like a Billionaire · #3 · screenshot 6“First free delivery in as fast as 1 hour”
Use code EXPRESS at checkoutWalmart: Shopping & Savings · #6 · screenshot 2“Get a $10 rewards bonus”
and save with free automatic coupons!Capital One Shopping: Save Now · #7 · screenshot 1“#1 Verified Savings App”
Koupon: Real Deals & Codes · #9 · screenshot 1“#1 Deal Finding App”
DealSeek: Coupons & Discounts · #10 · screenshot 1- Free insurance on cards under $100.
“SHIP YOUR PULLS HOME”
Packed & shipped to you in less than one weekRips by Triumph · #11 · screenshot 2 “FALL SUPER SALE”
UP TO 90% OFF 30% OFF & FREE SHIPPING on Your First Order *conditions applySHEIN - Shopping Online · #12 · screenshot 1- UP TO
“70% OFF”
AliExpress - Shopping App · #13 · screenshot 1 “FREE SHIPPING & 365-DAY RETURNS”
Quince: Luxury Essentials · #16 · screenshot 4- 2%
“Executive Reward”
Preview your estimated 2% Executive Reward.Costco · #17 · screenshot 3 “A world-leading B2B ecommerce marketplace”
Alibaba.com B2B Trade App · #18 · screenshot 1“Earn rewards on everything”
Over $1 billion awardedFetch: Earn Rewards Every Day · #20 · screenshot 1- wayfair REWARDS
“earn 5% back in rewards”
plus more members-only perks.Wayfair – Shop All Things Home · #24 · screenshot 2 “Join myWalgreens”
Earn unlimited 1% Walgreens Cash rewards storewide, even at the pharmacy.Walgreens · #25 · screenshot 2“Delivery as soon as as 1 hour!”
Just $10 extra & no order minimum.*Sam's Club Shopping & Delivery · #26 · screenshot 6“Real cash Real Fast”
“Ashley, Marcus, and 2M+ members are earning on KashKick”KashKick: Get paid to have fun · #27 · screenshot 1“THE HOME DEPOT APP”
Shop over 1 million products and find the info you need most.The Home Depot · #28 · screenshot 2“Find gov and retail surplus”
$50 Free CreditGovAuctions.com - Shop Surplus · #30 · screenshot 1“Pay in 4 or Pay Monthly”
Afterpay: Pay over time · #31 · screenshot 3“OVER 2,000 ITEMS”
AT $1 OR LESSDollar General-Digital Coupons · #32 · screenshot 6“Buy & Sell”
Used by 1 in 6 U.S. adultsOfferUp Buy & Sell Marketplace · #34 · screenshot 1“FREE 1-DAY SHIPPING ON ORDERS OVER $100 | US ONLY”
Fashion Nova: Trendy Shopping · #39 · screenshot 1“Trusted by Over 10 Million Users”
“Great first experience! Love how easy it is to sign up and the zero interest is amazing!”Sezzle: Buy Now, Pay Later · #40 · screenshot 3“Made-For-You Bras”
Find your best fit with Netvirta’s 3D-scanning technology, Verifyt, and treat yourself to App-only experiences.Victoria's Secret—Bras & More · #44 · screenshot 5“Split Your Purchase into Four - Instantly!”
Buy now, pay later in 4 easy payments over time.Four | Buy Now, Pay Later · #45 · screenshot 1“35% off your first Autoship order”
Terms apply.Chewy - Pet Care & Pharmacy · #47 · screenshot 2“Shop & Sell with Confidence”
With millions of 5-star sellers, trust is built into every purchasePoshmark: Shop & Sell Fashion · #48 · screenshot 5“Shop the largest inventory”
4 million carsCarGurus: Used & New Cars · #50 · screenshot 1- App exclusive discount
“15% OFF”
your first in-app orderCIDER - Clothing & Fashion · #52 · screenshot 1 “GET A $10 REWARD”
For every $300 spent with your ScoreCardDICK’S Sporting Goods · #53 · screenshot 4“2 million cars”
INFINITE POSSIBILITIESCars.com - New & Used Cars · #55 · screenshot 1“WE'LL DRIVE YOU HAPPY ®”
Over 40,000 vehiclesCarvana: Buy/Sell Used Cars · #56 · screenshot 1“Loved by over 6 million app users”
Macy's: Shop, Save, and Earn · #59 · screenshot 4“Rip & Ship Real Slab Packs”
100% FREE PACK Small daily rewards for login 7 days straight = Exclusive Legend PackMintPull - Rip TCG Pocket · #61 · screenshot 1“TRUSTED BY MILLIONS”
30M+ Visitors Per Month Award-Winning Marketplace Since 2016StockX - Sneakers and Apparel · #64 · screenshot 2- WELCOME GIFTS FOR NEW FRIENDS!
“£100 COUPON BUNDLE”
Halara · #71 · screenshot 1 “Real Rewards”
Earn 4% back (or more!) in rewards on every AE + Aerie purchase, plus shipping perks, and so much more.AE + Aerie · #73 · screenshot 5- NEW PERK
“EXTRA 5% OFF For Cardmembers”
Instant savings on every Rack purchase when you use your Nordstrom credit card.Nordstrom Rack: Shop Deals · #75 · screenshot 6 “Unlock a personal shopper in your pocket”
Connect directly with tastemakers for personalized recommendations, so you can find exactly what you9re looking for.ShopMy · #80 · screenshot 5“Works at 200,000+ Stores”
Find working codes at your favorite stores.Coupert: Coupons & Cash Back · #89 · screenshot 2
Top ten Shopping apps that do it.
- #3Temu: Shop Like a Billionaire1 of its 6 screenshots
- #6Walmart: Shopping & Savings2 of its 6 screenshots
- #7Capital One Shopping: Save Now3 of its 6 screenshots
- #9Koupon: Real Deals & Codes2 of its 6 screenshots
- #10DealSeek: Coupons & Discounts3 of its 6 screenshots
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Finance | 59% 59 of 100 | 21% 123 of 581 | 7 of 10 |
| Education | 45% 45 of 100 | 11% 62 of 555 | 5 of 10 |
| Shopping | 45% 45 of 100 | 12% 70 of 562 | 5 of 10 |
| Graphics & Design | 39% 39 of 99 | 11% 64 of 564 | 7 of 10 |
| Reference | 37% 37 of 100 | 8% 44 of 566 | 2 of 10 |
| Food & Drink | 36% 36 of 100 | 10% 52 of 540 | 5 of 10 |
| Sports | 34% 34 of 100 | 10% 57 of 558 | 5 of 10 |
| Social Networking | 33% 33 of 100 | 7% 40 of 554 | 3 of 10 |
| Travel | 33% 33 of 100 | 8% 47 of 561 | 0 of 10 |
| Entertainment | 31% 31 of 100 | 7% 38 of 544 | 4 of 10 |
| Photo & Video | 31% 31 of 100 | 7% 37 of 566 | 3 of 10 |
| Music | 28% 28 of 100 | 7% 38 of 550 | 2 of 10 |
| Weather | 28% 28 of 100 | 8% 42 of 555 | 2 of 10 |
| Utilities | 27% 27 of 100 | 6% 34 of 549 | 3 of 10 |
| Navigation | 25% 25 of 99 | 6% 36 of 566 | 3 of 10 |
| Lifestyle | 25% 25 of 100 | 6% 32 of 556 | 2 of 10 |
| Medical | 25% 25 of 100 | 7% 40 of 548 | 1 of 10 |
| Productivity | 24% 24 of 99 | 6% 33 of 551 | 0 of 10 |
| Games | 24% 24 of 100 | 7% 37 of 567 | 2 of 10 |
| Health & Fitness | 24% 24 of 100 | 6% 36 of 574 | 4 of 10 |
| News | 21% 21 of 98 | 6% 31 of 517 | 1 of 10 |
| Business | 20% 20 of 100 | 5% 25 of 554 | 1 of 10 |
| Developer Tools | 11% 11 of 100 | 3% 13 of 507 | 1 of 10 |
Related tactics.
Often on the same screenshot
- A word in a different colour51% of these screenshots, against 24% of all Shopping screenshots
- Has a subline67% of these screenshots, against 43% of all Shopping screenshots
- Headline readable at thumbnail size64% of these screenshots, against 42% of all Shopping screenshots
- Uses a percentage21% of these screenshots, against 3% of all Shopping screenshots
- Leads with price23% of these screenshots, against 6% of all Shopping screenshots
- Subline explains the headline44% of these screenshots, against 30% of all Shopping screenshots
More in words
- Has a headline98%
- Tells you to do something88%
- Headline under five words82%
- Says “you” or “your”81%
- Has a subline67%
- Headline on one line37%
- Names the app34%
- Headline in Title Case31%
- Headline in capitals30%
- Headline over eight words21%
- Has a kicker20%
- Says “I” or “my”19%
- No words at all16%
- Uses a percentage15%
- Uses an emoji13%
- Exclaims10%
- Names another app3%
- Asks a question2%
Questions, answered from the chart.
How many top Shopping apps have App Store screenshots with a number?
Which Shopping apps have App Store screenshots with a number?
Should my Shopping app have App Store screenshots with a number?
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