Weather app screenshots that say “I” or “my”
Speaks in the user’s own voice: “my day”, “I’m sleeping better”. The line reads as the user’s own words, the way a review or a diary entry would.
From the top 100 free Weather apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
5 of the 555 Weather screenshots read (1%) do this, across 5 of the top 100 apps (5%). 2 of the top ten do it (20%), against 3 of the other 90 (3%): the top ten do it more than the rest. Of the 23 categories read so far, Weather is 21st for this. It is most common in Food & Drink (26% of apps) and least common in Games (2%).
All 5 examples from the chart.
Every one of the Weather app screenshots that say “I” or “my” on the chart, the highest app first.

“Be safer before, during and after the storm”

“Global Weather Forecasts”

“Make the most of this nice weather that I generated for you. Or else.”

“Get the read from our forecasters”

“Your Radar, Everywhere”
Real headline examples, word for word.
The words on all 5 that carry any, as each app wrote them.
“Be safer before, during and after the storm”
"AccuWeather was the only reason my family felt safe"AccuWeather: Weather Forecast · #9 · screenshot 4“Global Weather Forecasts”
Interactive maps & widgets“I paraglide, sail and work outdoors and this app beats them all in helping me stay safe and ahead of the weather every day.” By MaddoxTWindy.com · #10 · screenshot 3“Make the most of this nice weather that I generated for you. Or else.”
CARROT Weather: Alerts & Radar · #24 · screenshot 1“Get the read from our forecasters”
Surfline: Wave & Surf Reports · #38 · screenshot 3“Your Radar, Everywhere”
“I check the radar every morning - incredibly convenient!”RainViewer: Live Weather Radar · #58 · screenshot 2
Top ten Weather apps that do it.
- #9AccuWeather: Weather Forecast1 of its 6 screenshots
- #10Windy.com1 of its 6 screenshots
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Food & Drink | 26% 26 of 100 | 6% 34 of 540 | 2 of 10 |
| Reference | 21% 21 of 100 | 5% 27 of 566 | 5 of 10 |
| Shopping | 19% 19 of 100 | 4% 24 of 562 | 2 of 10 |
| Travel | 19% 19 of 100 | 5% 27 of 561 | 0 of 10 |
| Finance | 17% 17 of 100 | 3% 20 of 581 | 1 of 10 |
| Education | 16% 16 of 100 | 4% 20 of 555 | 2 of 10 |
| Lifestyle | 14% 14 of 100 | 3% 18 of 556 | 2 of 10 |
| Social Networking | 14% 14 of 100 | 3% 15 of 554 | 0 of 10 |
| News | 13% 13 of 98 | 3% 17 of 517 | 0 of 10 |
| Entertainment | 13% 13 of 100 | 3% 16 of 544 | 3 of 10 |
| Music | 13% 13 of 100 | 2% 13 of 550 | 1 of 10 |
| Business | 12% 12 of 100 | 3% 15 of 554 | 1 of 10 |
| Medical | 11% 11 of 100 | 3% 14 of 548 | 0 of 10 |
| Productivity | 10% 10 of 99 | 2% 13 of 551 | 1 of 10 |
| Health & Fitness | 10% 10 of 100 | 2% 10 of 574 | 0 of 10 |
| Navigation | 9% 9 of 99 | 2% 9 of 566 | 1 of 10 |
| Sports | 8% 8 of 100 | 2% 10 of 558 | 1 of 10 |
| Utilities | 8% 8 of 100 | 2% 13 of 549 | 0 of 10 |
| Graphics & Design | 6% 6 of 99 | 1% 6 of 564 | 3 of 10 |
| Photo & Video | 6% 6 of 100 | 1% 6 of 566 | 0 of 10 |
| Weather | 5% 5 of 100 | 1% 5 of 555 | 2 of 10 |
| Developer Tools | 3% 3 of 100 | 1% 3 of 507 | 0 of 10 |
| Games | 2% 2 of 100 | under 1% 2 of 567 | 0 of 10 |
Related tactics.
Often on the same screenshot
- States a benefit80% of these screenshots, against 19% of all Weather screenshots
- User quote60% of these screenshots, against 1% of all Weather screenshots
- A word in a different colour60% of these screenshots, against 14% of all Weather screenshots
- Tells you to do something60% of these screenshots, against 19% of all Weather screenshots
- Has a headline100% of these screenshots, against 65% of all Weather screenshots
- A photograph80% of these screenshots, against 50% of all Weather screenshots
More in words
- Has a headline69%
- Headline under five words61%
- No words at all47%
- Tells you to do something45%
- Has a subline37%
- Headline in Title Case33%
- Says “you” or “your”31%
- Uses a number28%
- Headline on one line26%
- Names the app16%
- Has a kicker12%
- Headline in capitals11%
- Headline over eight words7%
- Uses an emoji7%
- Exclaims3%
- Asks a question2%
Questions, answered from the chart.
How many top Weather apps have App Store screenshots that say “I” or “my”?
Which Weather apps have App Store screenshots that say “I” or “my”?
Should my Weather app have App Store screenshots that say “I” or “my”?
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