Navigation app screenshots with a kicker
A short label above the headline, such as NEW or TRUSTED BY. A kicker labels the screenshot before the headline is read: a category, a status such as NEW, or who trusts the app.
From the top 99 free Navigation apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
Apps that do it
10% 10 of 99
Screenshots that do it
3% 18 of 566
The top ten
0 of 10 against 10 of the other 89
18 of the 566 Navigation screenshots read (3%) do this, across 10 of the top 99 apps (10%). 0 of the top ten do it (0%), against 10 of the other 89 (11%): the top ten do it less than the rest. Of the 23 categories read so far, Navigation is 14th for this. It is most common in Sports (21% of apps) and least common in Productivity (6%).
12 examples from the chart.
12 of the 18 Navigation app screenshots with a kicker, one from each app, the highest on the chart first.
“Lane-level navigation”
“Apps of the Year”
“MapXplorer”
“Routes Built for Your Truck”
“The #1 Trucking App for Big Diesel Discounts”
“AI 副驾”
“Garage”
“View results”
“HIGH SCORES. BIG DISCOUNTS.”
“Built for EVERYONE”
“Now supporting 78 global languages”
“自研至真引擎”
Real headline examples, word for word.
The words on all 18 that carry any, as each app wrote them.
- This image is for reference only, actual products or events are subject to official information.
“Lane-level navigation”
AMap Global · #14 · screenshot 1 - Apple
“Apps of the Year”
5 years in a rowCitymapper: All Live Transit · #18 · screenshot 2 - OFFLINE MAPS
“MapXplorer”
Unlock the world in the palm of your hand, whether online or offline.MapXplorer: GPS Maps & Radar · #21 · screenshot 1 - BUILT FOR TRUCKERS & CARS
“Routes Built for Your Truck”
Plan by height, weight length and loadRouteXL: Smart Truck GPS · #27 · screenshot 1 - MUDFLAP
“The #1 Trucking App for Big Diesel Discounts”
Mudflap · #41 · screenshot 1 - 本图片仅为示例，实际商品或活动以 App 内公示为准
“AI 副驾”
行前/行中真双工 3D 实景互动百度地图-路线规划,出行必备 · #59 · screenshot 4 - All of Your Cars in One
“Garage”
Wheelz - Social Drive Tracker · #62 · screenshot 4 - Use on Mobile, Tablet, & Web
“View results”
right on the mapLandGlide: Parcel & Field Maps · #64 · screenshot 4 - Download games to earn rewards
“HIGH SCORES. BIG DISCOUNTS.”
DINOPAY - Sinclair Oil · #72 · screenshot 2 - TRUSTED BY THE PROS
“Built for EVERYONE”
Plan | Collaborate Analyze | TrackCalTopo: Backcountry Mapping · #92 · screenshot 1 - This image is for reference only, actual products or events are subject to official information.
“Now supporting 78 global languages”
AMap Global · #14 · screenshot 2 - 本图片仅为示例，实际商品或活动以 App 内公示为准
“自研至真引擎”
七大地貌、四季变化 实景刻画百度地图-路线规划,出行必备 · #59 · screenshot 6 - Pay with your phone, no swipe, no dip, no tap.
“SECURE, CONTACTLESS PAYMENT”
DINOPAY - Sinclair Oil · #72 · screenshot 6 - Best-in-class
“MAP LAYERS”
CalTopo: Backcountry Mapping · #92 · screenshot 3 - This image is for reference only, actual products or events are subject to official information.
“Fast Rides in China”
AMap Global · #14 · screenshot 3 - Gain a new perspective
“WITH 3D MAPPING”
CalTopo: Backcountry Mapping · #92 · screenshot 4 - This image is for reference only, actual products or events are subject to official information.
“Global bus & tube navigation supported”
AMap Global · #14 · screenshot 4 - Plan and document with
“PHOTO WAYPOINTS”
CalTopo: Backcountry Mapping · #92 · screenshot 5
Top ten Navigation apps that do it.
None of the top ten do. The highest app on the chart that does is AMap Global, at #14.
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Sports | 21% 21 of 100 | 12% 67 of 558 | 2 of 10 |
| Food & Drink | 20% 20 of 100 | 7% 40 of 540 | 4 of 10 |
| Shopping | 20% 20 of 100 | 7% 37 of 562 | 1 of 10 |
| Health & Fitness | 16% 16 of 100 | 4% 23 of 574 | 2 of 10 |
| Finance | 15% 15 of 100 | 8% 46 of 581 | 2 of 10 |
| Lifestyle | 15% 15 of 100 | 5% 28 of 556 | 0 of 10 |
| News | 13% 13 of 98 | 6% 33 of 517 | 4 of 10 |
| Photo & Video | 13% 13 of 100 | 5% 28 of 566 | 0 of 10 |
| Reference | 13% 13 of 100 | 5% 29 of 566 | 0 of 10 |
| Graphics & Design | 12% 12 of 99 | 4% 22 of 564 | 1 of 10 |
| Weather | 12% 12 of 100 | 3% 16 of 555 | 3 of 10 |
| Social Networking | 11% 11 of 100 | 4% 24 of 554 | 1 of 10 |
| Travel | 11% 11 of 100 | 4% 21 of 561 | 1 of 10 |
| Navigation | 10% 10 of 99 | 3% 18 of 566 | 0 of 10 |
| Entertainment | 10% 10 of 100 | 3% 18 of 544 | 0 of 10 |
| Music | 10% 10 of 100 | 2% 13 of 550 | 1 of 10 |
| Utilities | 10% 10 of 100 | 2% 11 of 549 | 1 of 10 |
| Business | 9% 9 of 100 | 5% 26 of 554 | 0 of 10 |
| Developer Tools | 9% 9 of 100 | 4% 22 of 507 | 0 of 10 |
| Education | 9% 9 of 100 | 2% 9 of 555 | 0 of 10 |
| Medical | 8% 8 of 100 | 3% 16 of 548 | 0 of 10 |
| Games | 7% 7 of 100 | 2% 12 of 567 | 0 of 10 |
| Productivity | 6% 6 of 99 | 2% 13 of 551 | 0 of 10 |
Related tactics.
Often on the same screenshot
- A word in a different colour61% of these screenshots, against 23% of all Navigation screenshots
- Headline readable at thumbnail size61% of these screenshots, against 24% of all Navigation screenshots
- Headline under five words78% of these screenshots, against 42% of all Navigation screenshots
- Background is the icon’s colour72% of these screenshots, against 40% of all Navigation screenshots
- Screen is small28% of these screenshots, against 4% of all Navigation screenshots
- Illustration or mascot61% of these screenshots, against 39% of all Navigation screenshots
More in words
- Has a headline93%
- Tells you to do something82%
- Headline under five words76%
- Says “you” or “your”68%
- Has a subline42%
- Headline in Title Case38%
- Headline over eight words28%
- Headline on one line26%
- Uses a number25%
- Headline in capitals17%
- No words at all15%
- Names the app12%
- Says “I” or “my”9%
- Exclaims6%
- Names another app4%
- Uses an emoji4%
- Asks a question1%
- Uses a percentage1%
Questions, answered from the chart.
How many top Navigation apps have App Store screenshots with a kicker?
10 of the top 99 Navigation apps (10%) have at least one, and 18 of their 566 screenshots (3%) do it. Counted from the US App Store’s top free chart on October 9, 2026.
Which Navigation apps have App Store screenshots with a kicker?
None of the top ten do. The highest on the chart: AMap Global (#14), Citymapper: All Live Transit (#18), MapXplorer: GPS Maps & Radar (#21), RouteXL: Smart Truck GPS (#27) and Mudflap (#41), and 5 more.
Should my Navigation app have App Store screenshots with a kicker?
The chart shows who does it, not whether it would work for your app. 0 of the top ten Navigation apps do it (0%), against 10 of the other 89 (11%), so the top ten do it less than the rest. Ten apps is a small group, so read that as a description of this chart and not as a rule.
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