Travel app screenshots that lead with what’s new

New, now, just added, introducing. Screenshots can change with each release, so they are one place to announce a feature to people who have not installed yet.

From the top 100 free Travel apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.

The numbers

Apps that do it

3% 3 of 100

Screenshots that do it

1% 4 of 561

The top ten

1 of 10 against 2 of the other 90

4 of the 561 Travel screenshots read (1%) do this, across 3 of the top 100 apps (3%). 1 of the top ten do it (10%), against 2 of the other 90 (2%): the top ten do it about as often as the rest. Of the 23 categories read so far, Travel is 12th for this. It is most common in Shopping (15% of apps) and least common in Weather (0%).

All 4 examples from the chart.

Every one of the Travel app screenshots that lead with what’s new on the chart, the highest app first.

All 4 on the wall

Real headline examples, word for word.

The words on all 4 that carry any, as each app wrote them.

“The NEW Frontier at your fingertips.”Frontier Airlines · #8 · screenshot 1
“EXPLORE OUR NEW LOOK”An improved experience for members and guests.World of Hyatt: Book Hotels · #68 · screenshot 2
“The all-new Ventra app is here!”Ventra · #80 · screenshot 1
“Enjoy the new and improved Frontier experience.”Frontier Airlines · #8 · screenshot 4

Top ten Travel apps that do it.

#8Frontier Airlines2 of its 4 screenshots

The same tactic in other categories.

Category	Apps that do it	Screenshots	Top ten
Shopping	15% 15 of 100	3% 17 of 562	0 of 10
Games	10% 10 of 100	2% 10 of 567	2 of 10
Entertainment	9% 9 of 100	2% 11 of 544	1 of 10
News	8% 8 of 98	2% 8 of 517	0 of 10
Photo & Video	7% 7 of 100	1% 7 of 566	0 of 10
Lifestyle	6% 6 of 100	1% 6 of 556	0 of 10
Sports	6% 6 of 100	1% 7 of 558	2 of 10
Utilities	6% 6 of 100	1% 6 of 549	0 of 10
Education	5% 5 of 100	1% 6 of 555	1 of 10
Food & Drink	5% 5 of 100	1% 5 of 540	0 of 10
Productivity	3% 3 of 99	1% 3 of 551	0 of 10
Business	3% 3 of 100	1% 3 of 554	1 of 10
Medical	3% 3 of 100	1% 3 of 548	0 of 10
Music	3% 3 of 100	1% 3 of 550	0 of 10
Travel	3% 3 of 100	1% 4 of 561	1 of 10
Navigation	2% 2 of 99	under 1% 2 of 566	0 of 10
Developer Tools	2% 2 of 100	under 1% 2 of 507	0 of 10
Reference	2% 2 of 100	under 1% 2 of 566	0 of 10
Social Networking	2% 2 of 100	under 1% 2 of 554	0 of 10
Graphics & Design	1% 1 of 99	under 1% 1 of 564	0 of 10
Finance	1% 1 of 100	under 1% 1 of 581	1 of 10
Health & Fitness	1% 1 of 100	under 1% 1 of 574	1 of 10
Weather	0% 0 of 100	0% 0 of 555	0 of 10

Leads with what is new, across all categories

Often on the same screenshot

Gradient background75% of these screenshots, against 31% of all Travel screenshots
Words at the top100% of these screenshots, against 82% of all Travel screenshots
Phone drawn100% of these screenshots, against 85% of all Travel screenshots
Has a headline100% of these screenshots, against 91% of all Travel screenshots
Screen fills the picture75% of these screenshots, against 70% of all Travel screenshots

Questions, answered from the chart.

How many top Travel apps have App Store screenshots that lead with what’s new?

3 of the top 100 Travel apps (3%) have at least one, and 4 of their 561 screenshots (1%) do it. Counted from the US App Store’s top free chart on October 9, 2026.

Which Travel apps have App Store screenshots that lead with what’s new?

In the top ten: Frontier Airlines (#8). Further down the chart: World of Hyatt: Book Hotels (#68) and Ventra (#80).

Should my Travel app have App Store screenshots that lead with what’s new?

The chart shows who does it, not whether it would work for your app. 1 of the top ten Travel apps do it (10%), against 2 of the other 90 (2%), so the top ten do it about as often as the rest. Ten apps is a small group, so read that as a description of this chart and not as a rule.

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