Utilities app screenshots with people
A photograph or drawing of a person. A person shows who the app is for, or the moment in which it is used.
From the top 100 free Utilities apps on the US App Store, read on October 9, 2026. Screenshots are the developers’ own, shown from Apple’s servers with a link to each app.
The numbers
86 of the 549 Utilities screenshots read (16%) do this, across 43 of the top 100 apps (43%). 6 of the top ten do it (60%), against 37 of the other 90 (41%): the top ten do it more than the rest. Of the 23 categories read so far, Utilities is 18th for this. It is most common in Photo & Video (90% of apps) and least common in Developer Tools (15%).
12 examples from the chart.
12 of the 86 Utilities app screenshots with people, one from each app, the highest on the chart first.

“Find more of what you love with Discover”

“Delete Duplicate Photos”

“Discover More Smart Home Possibilities with Govee Users”

“Simple is the new standard”

“Cast Image to TV”

“See data usage and control internet access”

“One App, All Your Services ...”

“Easily control all your devices in one app”

“Video on your car display”

“Browser Privacy Protection”

“Simple operation and easy customization.”

What these screenshots say, word for word.
The words on 40 of the 83 that carry any, as each app wrote them.
“Find more of what you love with Discover”
Google · #1 · screenshot 1“Delete Duplicate Photos”
Cleanup: Phone Storage Cleaner · #5 · screenshot 3“Discover More Smart Home Possibilities with Govee Users”
Govee Home · #6 · screenshot 5“Simple is the new standard”
My Verizon · #8 · screenshot 1“Cast Image to TV”
TV Remote - Universal Control · #9 · screenshot 5“See data usage and control internet access”
AT&T · #10 · screenshot 2“One App, All Your Services ...”
My Spectrum · #12 · screenshot 1“Easily control all your devices in one app”
Blink Home Monitor · #14 · screenshot 2“Video on your car display”
Wide-screen controls, designed for passengersCarTV - M3U IPTV Player & Cast · #18 · screenshot 1“Browser Privacy Protection”
Block hidden trackers on millions of sites.DuckDuckGo, optional Duck.ai · #19 · screenshot 5“Simple operation and easy customization.”
Sony | Sound Connect · #20 · screenshot 2“Block ads & trackers...”
Brave Browser & Search Engine · #23 · screenshot 2“Go big on your online protection”
150M+ downloadsNordVPN: VPN Fast & Secure · #24 · screenshot 1“AI for Safety”
Image recognition and hazard alert notificationsTuya: Smart Life, Smart Living · #26 · screenshot 3“Lightning fast. People powered.”
Firefox Fast & Private Browser · #27 · screenshot 2“See who's calling you”
Truecaller: Premium Caller ID · #29 · screenshot 1“Safe Shopping”
Provides alerts and blocks suspicious websites to help protect your money and dataAT&T ActiveArmor® · #35 · screenshot 3“Rizz Keyboard”
Facemoji AI Emoji Keyboard · #37 · screenshot 5“More Platforms”
No Bandwidth Limits. Enjoy A Fast, Secure & Stable NetworkJumpJumpVPN: Fast & Secure · #39 · screenshot 4“MIRROR YOUR PHOTOS & VIDEOS”
Screen Mirroring App: Smart TV · #40 · screenshot 5“Swipe Right to Keep”
Swipewipe: Photo Cleaner · #41 · screenshot 2“Transform Your Car”
With WidgetsmyCar: Car Widgets & Dashboard · #43 · screenshot 2“Your Home”
We make it easy to pay rent, request maintenance, or reserve amenities. (Options vary based on each community)RentCafe Resident · #44 · screenshot 1“BIBLE TRIVIA”
Strengthen your faith by detailsHoly Bible Faith:Verse&Audio · #48 · screenshot 5“Cast to TV”
UniRemote:Universal TV Remote · #56 · screenshot 6“Create watch faces with your own photos.”
Connect IQ™ Store · #57 · screenshot 4“Set screen time limits”
Google Family Link · #63 · screenshot 1“Cast Media TO SMART TV”
Screen Mirroring | Cast to TV · #65 · screenshot 3“Private Browsing Prevents Tracking”
UC Browser · #66 · screenshot 1“LocFind GPS Family Tracker”
LocFind: GPS Family Tracker · #71 · screenshot 1“Cast Videos to TV”
Universal TV Remote Control* · #73 · screenshot 4“YOUR PRIVATE SECOND NUMBER. OR YOUR FIRST.”
+100M Happy Users WorldwidetextPlus: Text Message + Call · #77 · screenshot 1“Text Translate”
Instantly Understand Any TextTranslate AI: Voice & Photo · #84 · screenshot 2“EFFORTLESS”
Make your life easier with Extra Space Storage!Extra Space Storage · #85 · screenshot 4“Identify Any Object”
Lens Scan: Identify Anything · #87 · screenshot 1“Manage internet use by pausing it, setting schedules, filtering content and more”
*Compatible with Fios routers onlyVerizon Home · #88 · screenshot 5“Everything you need at your fingertips”
myCricket App · #90 · screenshot 1“FOR BEST FRIENDS ONLY”
frenzy - friends only · #91 · screenshot 2“PDF Toolbox”
PDF Reader - Easy Editor · #93 · screenshot 1“Talk Beyond Limits”
Just ChatiX · #96 · screenshot 1
Top ten Utilities apps that do it.
- #1Google3 of its 6 screenshots
- #5Cleanup: Phone Storage Cleaner2 of its 6 screenshots
- #6Govee Home1 of its 6 screenshots
- #8My Verizon2 of its 6 screenshots
- #9TV Remote - Universal Control2 of its 6 screenshots
- #10AT&T2 of its 6 screenshots
The same tactic in other categories.
| Category | Apps that do it | Screenshots | Top ten |
|---|---|---|---|
| Photo & Video | 90% 90 of 100 | 72% 408 of 566 | 10 of 10 |
| Social Networking | 86% 86 of 100 | 54% 298 of 554 | 9 of 10 |
| Entertainment | 85% 85 of 100 | 49% 265 of 544 | 9 of 10 |
| Lifestyle | 74% 74 of 100 | 36% 201 of 556 | 8 of 10 |
| Sports | 70% 70 of 100 | 27% 148 of 558 | 9 of 10 |
| News | 67% 66 of 98 | 30% 156 of 517 | 7 of 10 |
| Shopping | 67% 67 of 100 | 31% 172 of 562 | 8 of 10 |
| Graphics & Design | 65% 64 of 99 | 34% 194 of 564 | 8 of 10 |
| Health & Fitness | 63% 63 of 100 | 26% 150 of 574 | 4 of 10 |
| Productivity | 63% 62 of 99 | 22% 122 of 551 | 8 of 10 |
| Business | 62% 62 of 100 | 26% 143 of 554 | 8 of 10 |
| Education | 62% 62 of 100 | 28% 153 of 555 | 5 of 10 |
| Medical | 60% 60 of 100 | 22% 123 of 548 | 6 of 10 |
| Music | 59% 59 of 100 | 27% 149 of 550 | 7 of 10 |
| Travel | 55% 55 of 100 | 22% 121 of 561 | 9 of 10 |
| Games | 53% 53 of 100 | 27% 155 of 567 | 2 of 10 |
| Reference | 50% 50 of 100 | 18% 102 of 566 | 6 of 10 |
| Utilities | 43% 43 of 100 | 16% 86 of 549 | 6 of 10 |
| Finance | 36% 36 of 100 | 10% 57 of 581 | 8 of 10 |
| Food & Drink | 33% 33 of 100 | 10% 54 of 540 | 6 of 10 |
| Navigation | 31% 31 of 99 | 8% 48 of 566 | 4 of 10 |
| Weather | 19% 19 of 100 | 6% 31 of 555 | 3 of 10 |
| Developer Tools | 15% 15 of 100 | 5% 26 of 507 | 4 of 10 |
Related tactics.
Often on the same screenshot
- A photograph76% of these screenshots, against 35% of all Utilities screenshots
- Tells you to do something50% of these screenshots, against 39% of all Utilities screenshots
- A hand holds the phone19% of these screenshots, against 9% of all Utilities screenshots
- Leads with a feature66% of these screenshots, against 58% of all Utilities screenshots
- Whole phone shown67% of these screenshots, against 59% of all Utilities screenshots
- Headline in Title Case34% of these screenshots, against 27% of all Utilities screenshots
More in layout
- Phone drawn98%
- Screen fills the picture98%
- Whole phone shown94%
- Words at the top94%
- Illustration or mascot80%
- Headline readable at thumbnail size78%
- A photograph70%
- Phone cut off at the foot49%
- Arrows or callouts48%
- App icon shown47%
- Headline too small to read39%
- Words aligned left37%
- A hand holds the phone35%
- Two or more screens31%
- No phone, bare screen26%
- Zoomed detail of the UI23%
- Phone cut off at the head22%
- No app screen at all21%
- Screen is small21%
- Watch, iPad or Mac beside it20%
- Phone at an angle19%
- Words at the bottom17%
- Words over the screen6%
Questions, answered from the chart.
How many top Utilities apps have App Store screenshots with people?
Which Utilities apps have App Store screenshots with people?
Should my Utilities app have App Store screenshots with people?
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